Dhatu Organics Puffed Amaranth 100g Gluten Free Rajgira Puff

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a nutritious boost with Dhatu Organics Puffed Amaranth, packed with protein, fiber, and essential vitamins in every 100g serving.
  • This gluten-free rajgira is perfect for anyone seeking healthy, versatile ingredients that can easily enhance a variety of dishes.
  • Suitable for all ages, Dhatu Organics Puffed Amaranth is a delicious way to incorporate ancient grains into your diet.
  • While some may find the texture crunchy, this easy-to-digest ingredient is a great addition to meals for health-conscious consumers.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Dhatu Organics Puffed Amaranth offers a healthy option but faces brand and price challenges.

Reviews across marketplaces

PlatformRatingReviews
amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews
Rs.130.00 Rs.390.00
Best price from Amazon.in Amazon.in
Details
Dhatu Organics Puffed Amaranth is a 100g pack of gluten-free rajgira, also known as puffed amaranth seeds. Amaranth is a highly nutritious ancient grain that is rich in protein, fiber, and various vitamins and minerals.

Key Features: - Gluten-free - Rich in protein and fiber - Contains various vitamins and minerals - Can be easily incorporated into various dishes

For whom: Dhatu Organics Puffed Amaranth is suitable for individuals looking for a gluten-free, nutritious ingredient to add to their diet. It can be enjoyed by people of all ages, including children and adults.

Pros: - Highly nutritious - Versatile ingredient - Easy to digest - Can be used in a variety of dishes

Cons: - Some may find the texture of puffed amaranth to be too crunchy - May not be readily available in all grocery stores

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Gluten-free and nutritious, aligning well with health-conscious consumer preferences. Healthline, Consumer Reports
Brand Strength 20 10 Dhatu Organics is a niche brand with limited recognition in the broader market. Brand Equity, Market Research
Category Momentum 20 15 Breakfast cereals are gaining popularity due to health trends in India. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but may be perceived as premium for some consumers. Economic Times, Business Standard
Competition 10 7 Facing competition from established brands in the breakfast cereal segment. Euromonitor, Statista
Use-case Advantage 5 4 Ideal for health-focused consumers, but limited use cases compared to traditional cereals. Food Navigator, MarketWatch
Final Market Score 100 66/100 (3.30/5) Dhatu Organics Puffed Amaranth offers a healthy option but faces brand and price challenges.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Gluten-free and nutritious, aligning well with health-conscious consumer preferences.
    Sources: Healthline, Consumer Reports
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Dhatu Organics is a niche brand with limited recognition in the broader market.
    Sources: Brand Equity, Market Research
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Breakfast cereals are gaining popularity due to health trends in India.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but may be perceived as premium for some consumers.
    Sources: Economic Times, Business Standard
  • Competition 7/10
    Weight: 10
    Contribution: 7
    Rationale: Facing competition from established brands in the breakfast cereal segment.
    Sources: Euromonitor, Statista
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for health-focused consumers, but limited use cases compared to traditional cereals.
    Sources: Food Navigator, MarketWatch
Summary
Dhatu Organics Puffed Amaranth offers a healthy option but faces brand and price challenges.

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Where to Buy

Amazon India
₹199.00
2-3 days · ⭐ 4.2/5
Buy
Flipkart
₹210.00
3-5 days · ⭐ 4.0/5
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Nature's Basket
₹220.00
N/A · ⭐ 4.3/5
-
Big Bazaar
₹199.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
199.00 2-3 days 4.2/5 Buy Now
Flipkart
210.00 3-5 days 4.0/5 Buy Now
Nature's Basket
220.00 N/A 4.3/5 -
Big Bazaar
199.00 N/A 4.1/5 -

Price Comparison

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Rs.130.00 Rs.390.00

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Dhatu Organics Puffed Amaranth, 100g, Gluten Free Rajgira | Puffed Amaranth Seeds for Eating

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Best price
Rs.130.00 Rs.390.00