Dettol Original Bathing Soap Bar for 12-Hour Germ Protection 750g, Kills 99.99% of Germs - Pack of 5 (5 x 150g Bars)

Dettol Original Bathing Soap Bar is a trusted and popular choice for daily hygiene. With 12-hour germ protection, this soap effectively kills 99.99% of germs to keep you clean and healthy. Available in a convenient pack of 5, each bar weighs 150g for a total of 750g.
Key Features: - 12-hour germ protection - Kills 99.99% of germs - Pack of 5 bars, total 750g - Trusted brand for daily hygiene
For whom: Dettol Original Bathing Soap Bar is suitable for individuals of all ages looking for a reliable way to stay clean and protected from germs. It is ideal for daily bathing and can be used by the whole family.
Pros: - Effective germ protection - Convenient pack size - Trusted brand - Pleasant fragrance
Cons: - Some may find the soap a bit drying on the skin - Might be slightly more expensive than other brands

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	750g pack size and 12-hour germ protection align well with consumer needs.	Livemint, Financial Express
Brand Strength	20	18	Dettol is a trusted brand known for germ protection.	Economic Times, Hindu Business Line
Category Momentum	20	15	Growing demand for hygiene products in Indian market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar germ protection soaps.	Business Today, CNBC TV18
Competition	10	8	Facing competition from other established germ protection soap brands.	Moneycontrol, NDTV Profit
Use-case Advantage	5	5	Convenient pack size for family usage.	The Indian Express
Final Market Score	100	76/100 (3.80/5)	Strong brand and features position Dettol soap well in the Indian hygiene market.

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