Dettol Icy Cool Body Wash and Shower Gel Pump for Men Goodness of Salicylic Acid Menthol Freshness 500ml
Smart Rank ⓘ
78/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Formulated with salicylic acid and menthol for a refreshing and deep cleansing experience
- Pump bottle for convenient and mess-free application in the shower
- Helps exfoliate and unclog pores, suitable for daily use to keep skin clean and fresh
- Specifically designed for men seeking a deep cleansing and refreshing shower experience
Market-Based Score (India)
76/100 (3.80/5)
Good value Dettol Icy Cool Men's Body Wash is well-positioned in the competitive Indian body wash gels market.
Reviews across marketplaces
| Platform | Rating | Reviews |
|---|---|---|
| amazon | 4.2★ | 708 |
| Total / Avg | 4.20★ | 708 |
Consensus:
4.20★ from 708 total reviews
Rs.659.00 Rs.750.00
Best price from
Amazon.in
Amazon.in
Key Features
| Category | Body Wash |
|---|---|
| Volume | 500ml |
| Key Ingredient | Salicylic Acid |
| Scent | Menthol Freshness |
| Packaging | Pump |
| Dermatologically Tested | Yes |
| pH Balanced | Yes |
| Suitable For | All Skin Types |
Details
Dettol Icy Cool Body Wash and Shower Gel Pump for Men Goodness of Salicylic Acid Menthol Freshness 500ml
This Dettol Icy Cool Body Wash and Shower Gel is specially formulated for men, providing a refreshing and invigorating shower experience. With the goodness of salicylic acid, it helps to gently exfoliate the skin, leaving it feeling clean and revitalized. The menthol freshness provides a cooling sensation that helps to awaken the senses and leave you feeling refreshed all day long.Key features of this body wash include its convenient pump packaging, which makes it easy to dispense the perfect amount of product every time. The formula is also dermatologically tested and pH balanced, ensuring that it is gentle on the skin while still effectively cleansing and nourishing.
This body wash is suitable for men of all ages and skin types, including those with sensitive skin. Whether you're looking to start your day with a burst of freshness or want to unwind after a long day, this Dettol Icy Cool Body Wash is the perfect choice for a revitalizing shower experience.
Pros of this body wash include its refreshing menthol scent, which provides a cooling sensation that lingers on the skin. The salicylic acid helps to gently exfoliate, leaving the skin feeling smooth and refreshed. The convenient pump packaging makes it easy to use, and the formula is gentle on the skin.
Cons of this body wash may include the menthol scent being too strong for some individuals, particularly those with sensitivities to fragrances. Additionally, some users may find the salicylic acid to be too exfoliating for daily use.
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Salicylic acid and menthol appeal to Indian consumers seeking freshness and skin benefits. | Euromonitor |
| Brand Strength | 20 | 18 | Dettol is a trusted brand known for quality and hygiene. | Brandwatch |
| Category Momentum | 20 | 15 | Growing demand for men's grooming products in India. | Mintel |
| Price Positioning | 20 | 10 | Competitively priced compared to similar products in the market. | Retail360 |
| Competition | 10 | 8 | Facing competition from established and emerging brands in the body wash segment. | Nielsen |
| Use-case Advantage | 5 | 5 | Offers a refreshing and skin-friendly experience for daily use. | Kantar |
| Final Market Score | 100 | 76/100 (3.80/5) | Dettol Icy Cool Men's Body Wash is well-positioned in the competitive Indian body wash gels market. | |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Salicylic acid and menthol appeal to Indian consumers seeking freshness and skin benefits.Sources: Euromonitor -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Dettol is a trusted brand known for quality and hygiene.Sources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for men's grooming products in India.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the market.Sources: Retail360 -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing competition from established and emerging brands in the body wash segment.Sources: Nielsen -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Offers a refreshing and skin-friendly experience for daily use.Sources: Kantar
Summary
Dettol Icy Cool Men's Body Wash is well-positioned in the competitive Indian body wash gels market.
Quick Compare
Rs.470.00
⭐ Reviews Summary
✅ What Users Love
- Refreshing menthol freshness
- Effective salicylic acid
- Convenient pump packaging
⚠️ What to Watch
- Strong menthol scent may be overpowering for some
- Not suitable for individuals with sensitive skin
- Some users found the consistency too watery
Rs.250.00
⭐ Reviews Summary
✅ What Users Love
- Effective deep cleansing
- Good germ protection
- Refreshing scent
⚠️ What to Watch
- May dry out skin
- Scent may be too strong for some
- Packaging prone to leakage
Rs.399.00
⭐ Reviews Summary
✅ What Users Love
- Versatile uses for skin, hair, and nails
- Organic and cold pressed for purity
- Balances oily skin and promotes hair vitality
⚠️ What to Watch
- Small size for the price
- Some users found the scent too strong
- May cause breakouts for sensitive skin
Rs.799.00
⭐ Reviews Summary
✅ What Users Love
- Easy to use
- Effective
- Non-transferable
⚠️ What to Watch
- Small size (50g)
- Pack of 1 may not be sufficient for long-term use
- Some users may prefer a different application method
Where to Buy
Price Comparison
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