Arbnruts 4 Aha Bha Underarm Roll On 50ml 2 Lactic Acid 1 Mandelic Acid 1 Salicylic Acid Controls Odour Reduces Pigmentation 0 Alcohol 0 Aluminium Flora Fragrance

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Arbnruts 4 Aha Bha Underarm Roll On 50ml 2 Lactic Acid 1 Mandelic Acid 1 Salicylic Acid Controls Odour Reduces Pigmentation 0 Alcohol 0 Aluminium Flora Fragrance
Smart Rank ⓘ 51/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Powerful blend of AHA BHA acids for effective underarm care
  • Controls odor and reduces pigmentation without harsh chemicals
  • Gentle alcohol-free and aluminium-free formula
  • Pleasant flora fragrance for a refreshing underarm experience

Market-Based Score (India)

66/100 (3.30/5)
Decent
Innovative deodorant with unique formulation positioned well in competitive Indian market

Reviews across marketplaces

PlatformRatingReviews
amazon 4.8★ 7
Total / Avg 4.80★ 7
Consensus: 4.80★ from 7 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Effective odor control
  • Reduces pigmentation
  • Alcohol-free

⚠️ What to Watch

  • May cause irritation for sensitive skin
  • Strong flora fragrance may not be liked by everyone
  • Some users may prefer a different application method
Rs.899.00 Rs.999.00
Best price from Amazon.in Amazon.in
Key Features
Category Underarm Treatment
Key Ingredients 2% Lactic Acid, 1% Mandelic Acid, 1% Salicylic Acid
Odour Control Yes
Pigmentation Reduction Yes
Alcohol-Free Yes
Aluminium-Free Yes
Fragrance Flora
Volume 50ml
Details

Arbnruts 4 Aha Bha Underarm Roll On 50ml 2 Lactic Acid 1 Mandelic Acid 1 Salicylic Acid Controls Odour Reduces Pigmentation 0 Alcohol 0 Aluminium Flora Fragrance

About the product: Arbnruts 4% Aha Bha Underarm Roll On is a specialized underarm treatment designed to control odour and reduce pigmentation. With key ingredients like 2% Lactic Acid, 1% Mandelic Acid, and 1% Salicylic Acid, this roll-on gently exfoliate the skin, revealing brighter and smoother underarms.

Key Features: - Contains 4% Aha Bha blend for effective exfoliation - Controls odour and reduces pigmentation - Alcohol-free and Aluminium-free formula - Flora fragrance for a pleasant scent

For whom: This product is suitable for individuals looking to improve the appearance of their underarms by reducing odour and pigmentation. It is ideal for those with sensitive skin as it is alcohol-free and gentle on the skin.

Pros: - Formulated with effective Aha Bha blend for exfoliation - Controls odour and reduces pigmentation - Alcohol-free and Aluminium-free formula is gentle on the skin - Flora fragrance provides a pleasant scent

Cons: - May not be suitable for individuals with extremely sensitive skin - Results may vary for each individual depending on their skin type and condition.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Unique formulation with key ingredients aligning with Indian consumer preferences Euromonitor
Brand Strength 20 10 Established brand with loyal customer base in India Brand Equity
Category Momentum 20 15 Growing demand for innovative deodorant solutions in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar premium deodorant offerings in India Retail360
Competition 10 6 Facing competition from established and emerging deodorant brands in India ET BrandEquity
Use-case Advantage 5 5 Addresses specific underarm concerns like odor and pigmentation common in Indian climate Vogue
Final Market Score 100 66/100 (3.30/5) Innovative deodorant with unique formulation positioned well in competitive Indian market
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Unique formulation with key ingredients aligning with Indian consumer preferences
    Sources: Euromonitor
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with loyal customer base in India
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for innovative deodorant solutions in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium deodorant offerings in India
    Sources: Retail360
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from established and emerging deodorant brands in India
    Sources: ET BrandEquity
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific underarm concerns like odor and pigmentation common in Indian climate
    Sources: Vogue
Summary
Innovative deodorant with unique formulation positioned well in competitive Indian market

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Where to Buy

Nykaa
₹699.00
2-4 days · ⭐ 4.2/5
Buy
Purplle
₹650.00
3-5 days · ⭐ 4.0/5
Buy
Health & Glow
₹750.00
N/A · ⭐ 4.3/5
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NewU
₹720.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
699.00 2-4 days 4.2/5 Buy Now
Purplle
650.00 3-5 days 4.0/5 Buy Now
Health & Glow
750.00 N/A 4.3/5 -
NewU
720.00 N/A 4.1/5 -

Price Comparison

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Amazon.in More Detail

Rs.899.00 Rs.999.00

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