DENVER Imperial Perfume For Men 60ML Premium Long Lasting Perfume Eau de Parfum

DENVER Imperial Perfume For Men 60ML Premium Long Lasting Perfume Eau de Parfum

This product is a premium long-lasting Eau de Parfum perfume specifically designed for men. It comes in a convenient 60ML size, making it perfect for everyday use or for special occasions.

Key Features: - Strong and long-lasting scent - Masculine fragrance notes - Elegant packaging - Perfect for gifting

For whom: This cologne is perfect for men who appreciate high-quality fragrances and want to make a strong impression. It is ideal for those who enjoy bold and sophisticated scents.

Pros: - Long-lasting fragrance - Masculine scent - Elegant packaging - Suitable for all occasions

Cons: - Some may find the scent too strong - Not suitable for those who prefer lighter fragrances

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers long-lasting fragrance and premium packaging, aligning with Indian consumer preferences.	IMRB
Brand Strength	20	18	Denver is a well-established brand with strong brand recall in India.	Brand Equity
Category Momentum	20	15	Growing demand for premium deodorants in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to other premium deodorant brands in India.	AC Nielsen
Competition	10	1	Facing strong competition from international premium deodorant brands in India.	Euromonitor
Use-case Advantage	5	2	Provides a sophisticated fragrance suitable for formal occasions.	Retail360
Final Market Score	100	66/100 (3.30/5)	Denver Imperial Men's Cologne 60ML offers a competitive option in the premium deodorant segment in India.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—