Denver Hamilton Imperial Deodorant Spray for Men 165ML - Long Lasting Scent

About Product: The DENVER Hamilton Imperial Deo is a long-lasting deodorant spray designed specifically for men. It offers a fresh and masculine fragrance that lasts throughout the day, keeping you feeling confident and smelling great. Key Features: - 165ML bottle for convenient use and portability - Long-lasting formula that provides all-day protection against odor - Masculine fragrance that leaves a lasting impression - Easy-to-use spray nozzle for quick and efficient application For whom: This deodorant spray is ideal for men who lead active lifestyles and need a reliable odor protection solution. Whether you're heading to work, hitting the gym, or going out for the evening, this product will keep you feeling fresh and confident all day long. Pros: - Long-lasting fragrance - Effective odor protection - Convenient spray bottle for easy application - Masculine scent that appeals to men of all ages Cons: - Some users may find the scent to be too strong - May not be suitable for those with sensitive skin

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Long-lasting scent aligns with consumer preferences for deodorants.	Mint
Brand Strength	20	10	Denver is a well-established brand in the Indian market.	Brand Equity
Category Momentum	20	15	Growing demand for men's grooming products in Indian market.	Euromonitor
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Business Standard
Competition	10	6	Facing competition from other established deodorant brands in India.	The Economic Times
Use-case Advantage	5	5	Suitable for daily use and provides freshness throughout the day.	Hindustan Times
Final Market Score	100	66/100 (3.30/5)	Denver Hamilton Imperial Deodorant Spray for Men 165ML offers a competitive option in the Indian men's grooming market.

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