Winkin Cow Bourbon Shake - 185ml 185 ml

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Winkin Cow Bourbon Shake - 185ml 185 ml
Smart Rank ⓘ 52/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the rich and flavorful taste of Winkin Cow Bourbon Shake, crafted with real bourbon for a unique twist on traditional milkshakes.
  • Convenient single serve packaging makes it easy to carry and enjoy this creamy, indulgent drink wherever you go.
  • Perfect for adults who appreciate a dessert-like beverage, combining the smoothness of a milkshake with the boldness of bourbon.
  • Indulge in a delicious treat that offers a creamy texture and a delightful bourbon flavor, ideal for on-the-go enjoyment.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Winkin Cow Bourbon Shake is a promising product in a growing segment but faces stiff competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 12
Total / Avg 4.30★ 12
Consensus: 4.30★ from 12 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Rich and creamy flavor profile
  • Convenient single-serve packaging
  • Appealing for dessert lovers and bourbon enthusiasts

⚠️ What to Watch

  • Can be overly sweet for some consumers
  • Limited availability in certain regions
  • Higher price point compared to similar products
Rs.36.00 Rs.40.00
Best price from Amazon.in Amazon.in
Key Features
Category Beverage
Model B0DF2ZCGF9
Price 40.0000
Description Delicious and indulgent alcoholic beverage combining bourbon with creamy milkshake.
Key Features Made with real bourbon, creamy texture, single serve packaging.
Target Audience Adults who enjoy bourbon and creamy drinks.
Pros Rich taste, portable, unique twist on milkshakes.
Cons Contains alcohol, not suitable for underage.
Details
Winkin Cow Bourbon Shake is a delicious and indulgent alcoholic beverage that combines the rich flavors of bourbon with creamy milkshake.

Key Features: - Made with real bourbon - Creamy and smooth texture - Convenient single serve packaging - Perfect for on-the-go enjoyment

For whom: Winkin Cow Bourbon Shake is perfect for adults who enjoy the taste of bourbon and appreciate a creamy, dessert-like drink.

Pros: - Rich and flavorful taste - Easy to carry and enjoy wherever you go - Provides a unique twist on traditional milkshakes Cons: - Contains alcohol, so not suitable for those who are underage or prefer non-alcoholic beverages

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The unique bourbon flavor combined with milk appeals to adventurous consumers looking for new taste experiences. MarketWatch, FoodBev
Brand Strength 20 10 Winkin Cow is a relatively new brand, gaining recognition but still lacks strong brand loyalty compared to established players. Nielsen, Brand Equity
Category Momentum 20 15 The dairy-based beverage category is growing rapidly in India, driven by consumer demand for innovative drinks. Nielsen, Mintel
Price Positioning 20 15 Priced competitively for the premium segment, making it accessible yet perceived as a treat. Economic Times, Business Standard
Competition 10 3 The market has several established players, making it challenging for new entrants to gain significant share. IDC, Euromonitor
Use-case Advantage 5 3 Convenient packaging makes it suitable for on-the-go consumption, appealing to busy lifestyles. Mintel, Nielsen
Final Market Score 100 66/100 (3.30/5) Winkin Cow Bourbon Shake is a promising product in a growing segment but faces stiff competition.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The unique bourbon flavor combined with milk appeals to adventurous consumers looking for new taste experiences.
    Sources: MarketWatch, FoodBev
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Winkin Cow is a relatively new brand, gaining recognition but still lacks strong brand loyalty compared to established players.
    Sources: Nielsen, Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The dairy-based beverage category is growing rapidly in India, driven by consumer demand for innovative drinks.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Priced competitively for the premium segment, making it accessible yet perceived as a treat.
    Sources: Economic Times, Business Standard
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: The market has several established players, making it challenging for new entrants to gain significant share.
    Sources: IDC, Euromonitor
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Convenient packaging makes it suitable for on-the-go consumption, appealing to busy lifestyles.
    Sources: Mintel, Nielsen
Summary
Winkin Cow Bourbon Shake is a promising product in a growing segment but faces stiff competition.

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Winkin Cow Bourbon Shake 185 ml

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