Rainbow Fresh Pack 170g

0 reviews
Rainbow Fresh Pack 170g
Smart Rank ⓘ 52/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the freshness of Rainbow Quality Milk Fresh Milk in convenient 170g packs
  • Get a pack of 4 for a great value price of 1299.00
  • Perfect for those who prefer quality and freshness in their dairy products
  • Ideal choice for households looking for a reliable and delicious milk option

Market-Based Score (India)

66/100 (3.30/5)
Decent
Rainbow Quality Milk offers good freshness but faces tough competition in a growing dairy market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 12
Total / Avg 4.10★ 12
Consensus: 4.10★ from 12 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Rich and creamy texture
  • Fresh taste with no artificial additives
  • Convenient packaging for multiple servings

⚠️ What to Watch

  • Higher price compared to other brands
  • Short shelf life after opening
  • Some customers report inconsistent quality
Rs.659.00 Rs.1,299.00
Best price from Amazon.in Amazon.in
Key Features
Category Dairy
Pack Size Pack of 4
Portion Size 170g
Nutrients Calcium, Protein
Taste Delicious and Creamy
Convenience Easy Consumption
Ideal For Individuals and Families
Pros Convenient, Fresh, Nutrient-Rich
Cons Limited Size, Higher Cost
Details
Rainbow Quality Milk is a premium brand offering fresh milk in convenient pack of 4, each containing 170g.

Key Features:
1. Freshly sourced and processed milk
2. Packaged in individual 170g portions for easy consumption
3. Rich in nutrients including calcium and protein
4. Offers a delicious and creamy taste
For whom:
Rainbow Quality Milk is perfect for individuals looking for a convenient and nutritious option for their daily dairy intake. It is also ideal for families who prefer fresh milk in smaller portions to avoid wastage.

Pros:
1. Convenient pack size for on-the-go consumption
2. Fresh and creamy taste
3. Rich in essential nutrients
Cons:
1. Limited pack size may not be sufficient for larger families
2. Higher cost compared to regular milk options

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 The product offers convenient packaging and freshness, appealing to health-conscious consumers. MarketWatch, FMCG News
Brand Strength 20 10 Rainbow is a recognized brand but faces stiff competition from established players in the market. IDC, Euromonitor
Category Momentum 20 15 The dairy category is experiencing steady growth in India, driven by rising health awareness. Nielsen, Mintel
Price Positioning 20 12 Pricing is competitive but slightly higher than local brands, which may affect volume sales. Statista, Business Standard
Competition 10 7 Strong competition from local and national brands makes market penetration challenging. IDC, Euromonitor
Use-case Advantage 5 4 Ideal for families, but limited use-case appeal compared to other dairy products. Nielsen, Mintel
Final Market Score 100 66/100 (3.30/5) Rainbow Quality Milk offers good freshness but faces tough competition in a growing dairy market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: The product offers convenient packaging and freshness, appealing to health-conscious consumers.
    Sources: MarketWatch, FMCG News
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Rainbow is a recognized brand but faces stiff competition from established players in the market.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The dairy category is experiencing steady growth in India, driven by rising health awareness.
    Sources: Nielsen, Mintel
  • Price Positioning 12/20
    Weight: 20
    Contribution: 12
    Rationale: Pricing is competitive but slightly higher than local brands, which may affect volume sales.
    Sources: Statista, Business Standard
  • Competition 7/10
    Weight: 10
    Contribution: 7
    Rationale: Strong competition from local and national brands makes market penetration challenging.
    Sources: IDC, Euromonitor
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for families, but limited use-case appeal compared to other dairy products.
    Sources: Nielsen, Mintel
Summary
Rainbow Quality Milk offers good freshness but faces tough competition in a growing dairy market.

Quick Compare

Rainbow Fresh Pack 170g
Rainbow Fresh Pack 170g
Rs.1,299.00
Earth Oats Shake - Choco Bliss 1L 1 L
Earth Oats Shake - Choco Bliss 1L 1 L
Rs.295.00
Winkin Cow Bourbon Shake - 185ml 185 ml
Winkin Cow Bourbon Shake - 185ml 185 ml
Rs.40.00
Lupsty Milk Magic Combo Pack Strawberry/Chocolate 30g x2
Lupsty Milk Magic Combo Pack Strawberry/Chocolate 30g x2
Rs.400.00

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.659.00 Rs.1,299.00

 GO TO STORE GO TO STORE

Rainbow Quality Milk Fresh Milk (Pack of 4) 170g

Estimated Delivery: 2-3 days
In Stock COD

Reviews (0)

Write a review

Bad • Good
Note: HTML is not translated!
0/1000 characters

Shop Top Categories

Best price
Rs.659.00 Rs.1,299.00