Rainbow Evaporated Cream 410ml

0 reviews
Smart Rank ⓘ 52/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Made from real cow's milk for a rich and creamy texture that enhances dishes
  • Ideal for cooking and baking enthusiasts seeking a convenient dairy product
  • Long shelf life and versatility make it a great addition to various recipes
  • Imported product adds delicious flavor but may be pricier than local options

Market-Based Score (India)

66/100 (3.30/5)
Decent
Rainbow Original Evaporated Milk is a premium product with strong brand recognition but faces pricing challenges.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.6★ 9
Total / Avg 4.60★ 9
Consensus: 4.60★ from 9 total reviews
Rs.499.00 Rs.999.00
Best price from Amazon.in Amazon.in
Key Features
Category Dairy
Volume 410ml
Texture Rich and creamy
Shelf Life Long
Usage Cooking and baking
Pros Versatile ingredient
Cons Not suitable for lactose intolerance
Origin Imported
Details

Key Features: - Made from real cow's milk - Rich and creamy texture - Adds a delicious flavor to both sweet and savory dishes
For whom: - Ideal for those who enjoy cooking and baking - Perfect for households looking for a convenient dairy product
Pros: - Long shelf life - Versatile ingredient in various recipes - Creamy texture enhances the taste of dishes
Cons: - Not suitable for individuals with lactose intolerance - Imported product may be more expensive than local brands

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 The product offers a rich and creamy texture, appealing to consumers seeking indulgent dairy options. Market Research, Consumer Reports
Brand Strength 20 14 Rainbow is a well-known brand in the dairy sector, recognized for quality and trust among consumers. Nielsen, Brand Equity
Category Momentum 20 15 The dairy segment is experiencing steady growth in India, driven by rising demand for premium products. Nielsen, Mintel
Price Positioning 20 10 As an imported product, it is priced at a premium, which may limit accessibility for some consumers. Retail Insight, Economic Times
Competition 10 5 Faces competition from local brands offering similar products at lower prices, impacting market share. Market Watch, Business Standard
Use-case Advantage 5 4 Ideal for cooking and baking, but limited in everyday use compared to regular milk alternatives. Culinary Trends, Food Network
Final Market Score 100 66/100 (3.30/5) Rainbow Original Evaporated Milk is a premium product with strong brand recognition but faces pricing challenges.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: The product offers a rich and creamy texture, appealing to consumers seeking indulgent dairy options.
    Sources: Market Research, Consumer Reports
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Rainbow is a well-known brand in the dairy sector, recognized for quality and trust among consumers.
    Sources: Nielsen, Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The dairy segment is experiencing steady growth in India, driven by rising demand for premium products.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: As an imported product, it is priced at a premium, which may limit accessibility for some consumers.
    Sources: Retail Insight, Economic Times
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Faces competition from local brands offering similar products at lower prices, impacting market share.
    Sources: Market Watch, Business Standard
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for cooking and baking, but limited in everyday use compared to regular milk alternatives.
    Sources: Culinary Trends, Food Network
Summary
Rainbow Original Evaporated Milk is a premium product with strong brand recognition but faces pricing challenges.

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Price Comparison

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Amazon.in More Detail

Rs.499.00 Rs.999.00

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Rainbow Original Evaporated Milk, 410ml (Imported Product)

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.499.00 Rs.999.00