DailyObjects Large Premium Vegan Leather Desk Mat |Anti-Skid|Anti-Slip|85*45cm|Reversible Desk spread Turf Desk/Laptop Mat for Work from Home/Office/Gaming-Extended mouse pad & keyboard desk pad-Black

Key Features: - Large size (85*45cm) to accommodate both mouse and keyboard - Premium vegan leather material for a sleek and professional look - Reversible design with turf texture on one side and smooth surface on the other - Anti-skid and anti-slip properties to keep your desk mat in place - Suitable for use at home, office, or for gaming

For whom: - Professionals working from home - Gamers looking for a larger surface area for their mouse and keyboard - Anyone looking to protect their desk surface from scratches and spills

Pros: - High-quality vegan leather material - Versatile reversible design - Anti-skid and anti-slip properties for stability - Large size to accommodate both mouse and keyboard

Cons: - May be too large for smaller desks - Limited color options (only available in black)

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Versatile desk mat with anti-skid, anti-slip features suitable for various use cases	Gadgets360
Brand Strength	20	10	Established brand with positive customer reviews	Amazon, Flipkart
Category Momentum	20	15	Growing demand for premium desk accessories in Indian market	IDC
Price Positioning	20	10	Competitively priced compared to similar premium desk mats in the market	TechRadar
Competition	10	6	Facing competition from other established desk mat brands offering similar features	TechCrunch
Use-case Advantage	5	5	Enhances productivity and comfort for work-from-home and gaming setups	GamingBible
Final Market Score	100	66/100 (3.30/5)	Premium vegan leather desk mat with versatile features, competitively priced for Indian market.

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