Curatio Tedibar Soap 75 g Pack of 3

Curatio Tedibar Soap 75 g Pack of 3

Curatio Tedibar soap is a gentle cleansing bar specifically formulated for delicate skin. It is often recommended by dermatologists for those with sensitive skin or conditions like eczema and psoriasis.

Key Features: - pH balanced formula to maintain skin's natural acidity - Contains glycerin and olive oil to moisturize and soothe skin - Hypoallergenic and fragrance-free - Dermatologically tested and recommended

For whom: This soap is ideal for anyone with delicate or sensitive skin, including babies and children. It is also suitable for those with conditions like eczema, psoriasis, or dermatitis.

Pros: - Gentle and non-irritating - Moisturizing and soothing - Helps maintain skin's natural pH balance

Cons: - May not lather as much as traditional soaps - Some users may find the price point to be higher than other soaps

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Specifically formulated for delicate skin, meeting consumer needs.	India Retailing
Brand Strength	20	15	Established brand with a reputation for quality and reliability.	Brand Equity
Category Momentum	20	10	Growing demand for gentle skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium gentle cleansing bars.	Business Standard
Competition	10	6	Facing competition from other established brands in the gentle skincare segment.	The Economic Times
Use-case Advantage	5	5	Addresses the needs of individuals with sensitive skin conditions.	Hindustan Times
Final Market Score	100	66/100 (3.30/5)	Curatio Tedibar Soap offers a well-balanced solution for delicate skin care needs in the Indian market.

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