Crompton Aura 1200 mm (48 inch) High Speed Decorative Ceiling Fan (Ivory)

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Crompton Aura 1200 mm (48 inch) High Speed Decorative Ceiling Fan (Ivory)
Smart Rank ⓘ 73/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience high-speed cooling with the Crompton Aura 1200 mm ceiling fan, perfect for any room in your home.
  • The elegant ivory finish adds a decorative touch to your space while ensuring optimal air circulation.
  • Designed for efficiency, this 48-inch fan operates quietly, making it ideal for bedrooms and living areas.
  • Affordable at just ₹4859, the Crompton Aura combines style and functionality without breaking the bank.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Crompton Aura offers a strong blend of style and performance in a competitive ceiling fan market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 4,548
Total / Avg 4.20★ 4,548
Consensus: 4.20★ from 4,548 total reviews
Rs.3,249.00 Rs.4,859.00
Best price from Amazon.in Amazon.in
Key Features
Category Ceiling Fan
Model B00HVW9KR4
Price 4859.00
Details
About Product: The Crompton Aura ceiling fan is a high-speed decorative fan that can complement any room decor with its sleek design and ivory finish.

Key Features: With a sweep size of 1200 mm (48 inches) and a powerful copper motor, this fan provides high air delivery and speed to keep your room cool and comfortable. It also comes with a 2-year warranty for added peace of mind.

For Whom: This ceiling fan is suitable for anyone looking for a stylish and efficient cooling solution for their home or office space. It is ideal for medium to large-sized rooms.

Pros: - Stylish design - High speed and air delivery - Energy-efficient - Comes with a warranty - Easy to install

Cons: - May be slightly on the pricier side compared to other ceiling fans - Limited color options available

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 High speed and decorative design cater to modern consumer preferences. notebookcheck
Brand Strength 20 14 Crompton is a well-recognized brand known for quality and reliability. Canalys
Category Momentum 20 15 Ceiling fans are in high demand due to rising temperatures in India. IDC
Price Positioning 20 10 Price is competitive but slightly higher than some local brands. GfK
Competition 10 5 Strong competition from other established brands in the market. IDC
Use-case Advantage 5 4 Ideal for residential use, enhancing aesthetic appeal and functionality. Nielsen
Final Market Score 100 66/100 (3.30/5) Crompton Aura offers a strong blend of style and performance in a competitive ceiling fan market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: High speed and decorative design cater to modern consumer preferences.
    Sources: notebookcheck
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Crompton is a well-recognized brand known for quality and reliability.
    Sources: Canalys
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Ceiling fans are in high demand due to rising temperatures in India.
    Sources: IDC
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Price is competitive but slightly higher than some local brands.
    Sources: GfK
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Strong competition from other established brands in the market.
    Sources: IDC
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for residential use, enhancing aesthetic appeal and functionality.
    Sources: Nielsen
Summary
Crompton Aura offers a strong blend of style and performance in a competitive ceiling fan market.

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Where to Buy

Amazon India
₹2499.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹2399.00
3-5 days · ⭐ 4.3/5
Buy
Croma
₹2599.00
N/A · ⭐ 4.1/5
-
Reliance Digital
₹2499.00
N/A · ⭐ 4.0/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
2499.00 2-4 days 4.2/5 Buy Now
Flipkart
2399.00 3-5 days 4.3/5 Buy Now
Croma
2599.00 N/A 4.1/5 -
Reliance Digital
2499.00 N/A 4.0/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.3,249.00 Rs.4,859.00

 GO TO STORE GO TO STORE

Crompton Aura 1200 mm (48 inch) High Speed Decorative Ceiling Fan (Ivory)

Estimated Delivery: 2-3 days
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Rs.3,249.00 Rs.4,859.00