Imfresh Honey Oudh Deodorant - Long-Lasting 50gm
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Long-lasting fragrance for all-day freshness
- Prevents odour to keep you feeling confident
- Reduces pigmentation for smoother skin
- Suitable for all body areas, including underarms
Market-Based Score (India)
66/100 (3.30/5)
Decent Imfresh Honey Oudh Deodorant Cream for Women holds strong potential in the growing Indian natural deodorant market segment.
Rs.88.00 Rs.90.00
Best price from
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Details
Key Features: - Long-lasting fragrance - Prevents odour - Reduces pigmentation - Suitable for all areas of the body - Made with Honey and Oudh
For whom: The Imfresh Women Deodorant Cream is perfect for both men and women who are looking for a long-lasting deodorant that not only prevents odour but also reduces pigmentation on the skin. It is suitable for use on all areas of the body, including underarms.
Pros: - Long-lasting fragrance - Effective in preventing odour - Reduces pigmentation on the skin - Suitable for all areas of the body - Made with natural ingredients
Cons: - May not be suitable for individuals with sensitive skin - Some users may find the cream texture to be too thick
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Unique formulation addressing multiple underarm concerns. | India Retailing, Business Standard |
| Brand Strength | 20 | 10 | Established brand reputation for quality personal care products. | Brand Equity, AC Nielsen |
| Category Momentum | 20 | 15 | Growing demand for natural deodorant alternatives in Indian market. | Mintel, Euromonitor |
| Price Positioning | 20 | 10 | Competitively priced compared to similar premium deodorant creams. | Retail4Growth, Business Today |
| Competition | 10 | 6 | Facing competition from established deodorant cream brands in the market. | The Economic Times, Business Insider |
| Use-case Advantage | 5 | 5 | Long-lasting fragrance and pigmentation reduction offer added value. | India Today |
| Final Market Score | 100 | 66/100 (3.30/5) | Imfresh Honey Oudh Deodorant Cream for Women holds strong potential in the growing Indian natural deodorant market segment. | |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Unique formulation addressing multiple underarm concerns.Sources: India Retailing, Business Standard -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Established brand reputation for quality personal care products.Sources: Brand Equity, AC Nielsen -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for natural deodorant alternatives in Indian market.Sources: Mintel, Euromonitor -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar premium deodorant creams.Sources: Retail4Growth, Business Today -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from established deodorant cream brands in the market.Sources: The Economic Times, Business Insider -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Long-lasting fragrance and pigmentation reduction offer added value.Sources: India Today
Summary
Imfresh Honey Oudh Deodorant Cream for Women holds strong potential in the growing Indian natural deodorant market segment.
Quick Compare
Rs.599.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting fragrance
- Effective odor prevention
- Reduces pigmentation
⚠️ What to Watch
- Texture may feel greasy
- Some users may be sensitive to fragrance
- Packaging could be improved
Rs.699.00
⭐ Reviews Summary
✅ What Users Love
- Provides strong hold for styling hair
- Long-lasting effect throughout the day
- Pleasant scent that is not overpowering
⚠️ What to Watch
- Can leave hair feeling slightly greasy
- Some users found it difficult to wash out
- May not work well for all hair types
Rs.794.00
⭐ Reviews Summary
✅ What Users Love
- High SPF protection
- Hydrating and brightening
- Non-sticky and lightweight
⚠️ What to Watch
- Strong fragrance
- May not work well under makeup
- Slightly expensive
Rs.1,299.00
⭐ Reviews Summary
✅ What Users Love
- Effectively repels various pests like lizards, rats, cockroaches, and mosquitoes
- Easy to use and install in the home
- Safe and non-toxic pest control method
⚠️ What to Watch
- May not work effectively for all types of pests
- Some users reported a slight humming noise from the machine
- Limited coverage area, may require multiple units for larger spaces
Where to Buy
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