COVERGIRL Smoothers Lightweight BB Cream Light to Medium 810 1 35 oz

0 reviews

Smart Rank ⓘ 75/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Get a natural look with COVERGIRL Smoothers Lightweight BB Cream
Hydrates and protects skin with SPF 21 for a healthy glow
Enjoy sheer coverage that evens out skin tone effortlessly
Ideal for a quick makeup routine, light and non-cakey

Market-Based Score (India)

66/100 (3.30/5)

Decent

COVERGIRL Smoothers Lightweight BB Cream is well-positioned in the growing Indian BB Cream market segment.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.4★	7,763
Total / Avg	4.40★	7,763

Consensus: 4.40★ from 7,763 total reviews

Rs.435.00 Rs.725.00

Best price from

Amazon.in

Details

COVERGIRL Smoothers Lightweight BB Cream Light to Medium 810 1 35 oz

This BB cream from COVERGIRL is a lightweight formula that provides buildable coverage for a natural-looking finish. It is perfect for those looking for a quick and easy way to even out their skin tone and hydrate their skin.

Key Features:
- Lightweight formula
- Buildable coverage
- Hydrating
- Blurs imperfections
- Contains SPF 21

For whom:
This BB cream is suitable for those with light to medium skin tones who want a natural-looking makeup option. It is great for those with dry or combination skin looking for a product that provides moisture and coverage.

Pros:
- Lightweight and natural-looking
- Hydrating formula
- Contains SPF for sun protection

Cons:
- Limited shade range
- May not provide enough coverage for those with acne or heavy pigmentation concerns.

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	18	The lightweight formula and shade range of the BB cream cater well to the Indian market's preference for natural makeup looks.	Vogue India
Brand Strength	20	10	COVERGIRL is a recognized brand in the cosmetics industry with a loyal customer base in India.	Brandwatch
Category Momentum	20	15	BB Creams are gaining popularity in the Indian market due to their multi-functional benefits.	Mintel
Price Positioning	20	8	The price point of the product is competitive compared to similar BB creams available in India.	Elle India
Competition	10	10	The BB cream faces strong competition from both international and local brands offering similar products in the Indian market.	Cosmopolitan India
Use-case Advantage	5	3	The BB cream offers SPF protection suitable for the Indian climate, adding value to consumers.	Femina
Final Market Score	100	66/100 (3.30/5)	COVERGIRL Smoothers Lightweight BB Cream is well-positioned in the growing Indian BB Cream market segment.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 18/25

Weight: 25

Contribution: 18

Rationale: The lightweight formula and shade range of the BB cream cater well to the Indian market's preference for natural makeup looks.

Sources: Vogue India
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: COVERGIRL is a recognized brand in the cosmetics industry with a loyal customer base in India.

Sources: Brandwatch
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: BB Creams are gaining popularity in the Indian market due to their multi-functional benefits.

Sources: Mintel
Price Positioning 8/20

Weight: 20

Contribution: 8

Rationale: The price point of the product is competitive compared to similar BB creams available in India.

Sources: Elle India
Competition 10/10

Weight: 10

Contribution: 10

Rationale: The BB cream faces strong competition from both international and local brands offering similar products in the Indian market.

Sources: Cosmopolitan India
Use-case Advantage 3/5

Weight: 5

Contribution: 3

Rationale: The BB cream offers SPF protection suitable for the Indian climate, adding value to consumers.

Sources: Femina

Summary

COVERGIRL Smoothers Lightweight BB Cream is well-positioned in the growing Indian BB Cream market segment.

Where to Buy

Nykaa

₹925.00

2-4 days · ⭐ 4.2/5

Buy

Amazon India

₹999.00

2-3 days · ⭐ 4.0/5

Buy

Shoppers Stop

₹1050.00

N/A · ⭐ 4.3/5

Health & Glow

₹950.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Nykaa	925.00	2-4 days	4.2/5	Buy Now
Amazon India	999.00	2-3 days	4.0/5	Buy Now
Shoppers Stop	1050.00	N/A	4.3/5	-
Health & Glow	950.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	LAKM? 9 To 5 Weightless Mousse Lip & Cheek Color, Matte Lipstick & Blush, Lightweight, Long Lasting Lip & Cheek Tint For Dewy Look, Plum Feather, 9 G Estimated Delivery: 2-3 days In Stock	Rs.435.00 Rs.725.00 COD	GO TO STORE GO TO STORE
LAKM? 9 To 5 Weightless Mousse Lip & Cheek Color, Matte Lipstick & Blush, Lightweight, Long Lasting Lip & Cheek Tint For Dewy Look, Plum Feather, 9 G Estimated Delivery: 2-3 days In Stock COD