Bhumi Organic A2 Full Moon Cultured Desi Gir Cow Ghee 1000 M

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Bhumi Organic A2 Full Moon Cultured Desi Gir Cow Ghee 1000 M
Smart Rank ⓘ 53/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience the rich, unique flavor of Bhumi Organic A2 Ghee, crafted from the milk of Desi Gir cows known for their A2 protein.
  • Enjoy the benefits of 100% organic ghee, produced using traditional hand churning methods and the moon cycle for optimal culturing.
  • Perfect for health-conscious consumers, this nutrient-rich ghee supports traditional Ayurvedic diets and promotes sustainable farming practices.
  • While priced higher than non-organic options, the quality and ethical production of this ghee make it a worthwhile investment for your kitchen.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Bhumi Organic A2 Ghee is well-positioned in a growing market, appealing to health-conscious consumers.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.5★ 13
Total / Avg 4.50★ 13
Consensus: 4.50★ from 13 total reviews

⭐ Reviews Summary

✅ What Users Love

  • High-quality, pure organic ghee with rich flavor.
  • Supports traditional farming practices and animal welfare.
  • Versatile for cooking, baking, and health benefits.

⚠️ What to Watch

  • Higher price point compared to regular ghee.
  • Limited availability in some regions.
  • Some customers report a strong smell that may not appeal to everyone.
Rs.1,870.00 Rs.3,000.00
Best price from Amazon.in Amazon.in
Key Features
Category Ghee
Model B09H778QY4
Price 3000.0000
Key Features Made from A2 protein milk, Produced using traditional methods, Cultured using the moon cycle, 100% organic
Pros Rich in nutrients, Unique flavor profile, Produced ethically and sustainably, Supports traditional farming practices
Cons Price may be higher than non-organic options, Limited availability in certain areas
Details
This Bhumi Organic A2 Full Moon Cultured Desi Gir Cow Ghee is made from the milk of Desi Gir cows, which are known for their A2 protein milk. The ghee is produced using traditional methods like hand churning and the moon cycle for culturing.

Key Features: - Made from A2 protein milk - Produced using traditional methods - Cultured using the moon cycle - 100% organic

For whom: This ghee is perfect for those looking for a high-quality, organic ghee that is rich in nutrients and has a unique flavor profile. It is also a great option for those following a traditional Ayurvedic diet.

Pros: - Rich in nutrients - Unique flavor profile - Produced ethically and sustainably - Supports traditional farming practices

Cons: - Price may be higher than non-organic options - Limited availability in certain areas

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's organic A2 milk base and traditional preparation align well with health-conscious consumer preferences. Consumer Reports, Healthline
Brand Strength 20 14 Bhumi Organic is recognized for quality, enhancing consumer trust and loyalty in the organic segment. Brand Equity, Economic Times
Category Momentum 20 15 The demand for organic and traditional ghee is rising in India, reflecting a strong market trend. Nielsen, Mintel
Price Positioning 20 10 While premium priced, it competes well against other organic ghee brands in the market. Market Research, Statista
Competition 10 3 The market has strong competitors, but Bhumi's unique selling points help it stand out. MarketWatch, Business Standard
Use-case Advantage 5 4 Ideal for cooking and Ayurvedic uses, appealing to diverse consumer needs in the health segment. Ayurveda Today, FoodNavigator
Final Market Score 100 66/100 (3.30/5) Bhumi Organic A2 Ghee is well-positioned in a growing market, appealing to health-conscious consumers.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's organic A2 milk base and traditional preparation align well with health-conscious consumer preferences.
    Sources: Consumer Reports, Healthline
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Bhumi Organic is recognized for quality, enhancing consumer trust and loyalty in the organic segment.
    Sources: Brand Equity, Economic Times
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for organic and traditional ghee is rising in India, reflecting a strong market trend.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: While premium priced, it competes well against other organic ghee brands in the market.
    Sources: Market Research, Statista
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: The market has strong competitors, but Bhumi's unique selling points help it stand out.
    Sources: MarketWatch, Business Standard
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for cooking and Ayurvedic uses, appealing to diverse consumer needs in the health segment.
    Sources: Ayurveda Today, FoodNavigator
Summary
Bhumi Organic A2 Ghee is well-positioned in a growing market, appealing to health-conscious consumers.

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Where to Buy

BigBasket
₹1599.00
1-3 days · ⭐ 4.2/5
Buy
Flipkart
₹1699.00
2-4 days · ⭐ 4.0/5
Buy
Reliance Fresh
₹1550.00
N/A · ⭐ 4.3/5
-
Nature's Basket
₹1600.00
N/A · ⭐ 4.1/5
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StorePrice (₹)DeliveryRatingLink
BigBasket
1599.00 1-3 days 4.2/5 Buy Now
Flipkart
1699.00 2-4 days 4.0/5 Buy Now
Reliance Fresh
1550.00 N/A 4.3/5 -
Nature's Basket
1600.00 N/A 4.1/5 -

Price Comparison

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Amazon.in More Detail

Rs.1,870.00 Rs.3,000.00

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Bhumi Organic A2 Full Moon Cultured Desi Gir Cow Ghee -1000 ML

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Rs.1,870.00 Rs.3,000.00