Amul Pure Ghee 1 Liter Carton
Why you’ll like it
- Enjoy the rich aroma and flavor of Amul Pure Ghee, a staple for enhancing traditional Indian dishes and various cuisines.
- With a high smoke point, this ghee is perfect for cooking and frying, ensuring your meals are delicious and well-prepared.
- Conveniently packaged in a 1-liter carton, Amul Pure Ghee is easy to store and use in your kitchen for everyday cooking needs.
- While it may be pricier than some brands, the quality and purity of Amul Pure Ghee make it a worthwhile investment for your cooking.
Market-Based Score (India)
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.4★ | 2,036 |
Total / Avg | 4.40★ | 2,036 |
Category | Ghee |
---|---|
Volume | 1 Liter |
Ingredients | Cow's milk |
Flavor | Rich aroma and flavor |
Smoke Point | High |
Packaging | Carton |
Ideal For | Cooking and frying |
Pros | Rich flavor and aroma |
Cons | Pricier compared to other brands |
Key Features: - Made from cow's milk - Rich aroma and flavor - High smoke point, ideal for cooking and frying - Packed in a convenient 1-liter carton
For whom: Amul Pure Ghee is ideal for anyone looking for a high-quality ghee to use in their cooking. It is a must-have ingredient for traditional Indian dishes and can also be used to enhance the flavor of a variety of cuisines.
Pros: - Rich flavor and aroma - High smoke point for cooking and frying - Convenient packaging in a 1-liter carton
Cons: - Some may find it to be on the pricier side compared to other ghee brands.
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | The 1-liter carton is convenient for families and aligns with consumer preferences. | Market Research, Consumer Insights |
Brand Strength | 20 | 18 | Amul is a trusted brand in India, known for quality dairy products. | Brand Equity, Nielsen |
Category Momentum | 20 | 15 | The demand for ghee is rising due to health trends and traditional cooking practices. | Nielsen, Mintel |
Price Positioning | 20 | 14 | Amul Pure Ghee is competitively priced compared to premium ghee brands. | Economic Times, Market Watch |
Competition | 10 | 5 | The market has strong competitors, but Amul maintains a significant share. | Market Share Report, Industry Analysis |
Use-case Advantage | 5 | 4 | Ghee is versatile for cooking, but faces competition from oils. | Food Trends, Consumer Reports |
Final Market Score | 100 | 76/100 (3.80/5) | Amul Pure Ghee excels in quality and brand trust, making it a top choice in the Indian market. |
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: The 1-liter carton is convenient for families and aligns with consumer preferences.Sources: Market Research, Consumer Insights -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Amul is a trusted brand in India, known for quality dairy products.Sources: Brand Equity, Nielsen -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: The demand for ghee is rising due to health trends and traditional cooking practices.Sources: Nielsen, Mintel -
Price Positioning 14/20
Weight: 20Contribution: 14Rationale: Amul Pure Ghee is competitively priced compared to premium ghee brands.Sources: Economic Times, Market Watch -
Competition 5/10
Weight: 10Contribution: 5Rationale: The market has strong competitors, but Amul maintains a significant share.Sources: Market Share Report, Industry Analysis -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: Ghee is versatile for cooking, but faces competition from oils.Sources: Food Trends, Consumer Reports
Quick Compare

⭐ Reviews Summary
✅ What Users Love
- Rich flavor and aroma enhancing dishes
- High-quality and pure product with no additives
- Versatile for cooking, baking, and traditional recipes
⚠️ What to Watch
- Higher price compared to other cooking oils
- Packaging can be difficult to open or pour
- Some consumers report inconsistent quality between batches

⭐ Reviews Summary
✅ What Users Love
- Great taste and flavor profile.
- Convenient packaging with pitted olives.
- Good quality and freshness.
⚠️ What to Watch
- Some jars may contain broken or damaged olives.
- Higher price compared to other brands.
- Occasional complaints about saltiness.

⭐ Reviews Summary
✅ What Users Love
- Rich flavor and aroma enhance cooking.
- High-quality and pure ghee with no additives.
- Convenient packaging for storage and use.
⚠️ What to Watch
- Higher price compared to other brands.
- Some customers report inconsistent texture.
- Limited availability in certain regions.

⭐ Reviews Summary
✅ What Users Love
- 100% natural and organic, free from chemicals
- Versatile use for cooking, skin, hair, and baby massage
- Rich in nutrients, promoting health benefits
⚠️ What to Watch
- Higher price compared to non-organic alternatives
- Some users report a strong coconut scent that may not be appealing
- Packaging issues, such as leaks or difficult-to-open containers
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
---|---|---|---|
![]() |
Amul Pure Ghee, 1 Liter Carton Estimated Delivery: 2-3 days
In Stock
|
Rs.611.00 Rs.635.00 COD
|
GO TO STORE GO TO STORE |
Amul Pure Ghee, 1 Liter Carton Estimated Delivery: 2-3 days
In Stock
COD
|
AI Q&A
What is the source of the milk used in Amul Pure Ghee?
The source of the milk used in Amul Pure Ghee is cow's milk.
Is this ghee suitable for high-temperature cooking?
Yes, Amul Pure Ghee is suitable for high-temperature cooking due to its high smoke point. This makes it ideal for cooking and frying, enhancing the flavor of various dishes.
What are the key flavor characteristics of Amul Pure Ghee?
Amul Pure Ghee offers key flavor characteristics including:
- Rich aroma
- Rich flavor
It is made from cow's milk and is ideal for enhancing the taste of traditional Indian dishes and various cuisines.
Can Amul Pure Ghee be used in non-Indian recipes?
Yes, Amul Pure Ghee can be used in non-Indian recipes. Its rich aroma and flavor enhance various cuisines, making it versatile for cooking and frying. Its high smoke point is ideal for different cooking methods.
What is the shelf life of Amul Pure Ghee once opened?
I don't have that info.
Is this product free from any additives or preservatives?
Amul Pure Ghee is known for its quality and purity. However, the provided information does not specify whether it is free from additives or preservatives.