RCM Rice Bran Oil 5 Litres

0 reviews

Smart Rank ⓘ 52/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy versatile cooking with RCM Rice Bran Oil, perfect for frying, baking, sautéing, and salad dressings.
With a high smoke point of 490°F, this oil is ideal for all your frying and deep-frying needs.
Rich in antioxidants and Vitamin E, this oil promotes heart health and boosts immunity for a healthier lifestyle.
The light texture absorbs less oil in food, making it a healthier cooking option for health-conscious consumers.

Market-Based Score (India)

66/100 (3.30/5)

Decent

RCM Rice Bran Oil offers a healthy choice but faces competitive pricing challenges.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4★	15
Total / Avg	4.00★	15

Consensus: 4.00★ from 15 total reviews

Rs.1,399.00 Rs.1,950.00

Best price from

Amazon.in

Key Features

Category	Cooking Oil
Volume	5 Litres
Smoke Point	490°F
Flavor	Neutral
Rich In	Antioxidants, Vitamin E
Texture	Light
Health Benefits	Heart-healthy, boosts immunity
Dietary Restrictions	Gluten-free, Cholesterol-free

Details

RCM Rice Bran Oil is a premium cooking oil known for its high smoke point and neutral flavor, making it ideal for all types of cooking methods, including frying, baking, sautéing, and salad dressings.

Key Features: - High smoke point of 490°F, making it suitable for frying and deep-frying - Neutral flavor that won't overpower the taste of your dishes - Rich in antioxidants and Vitamin E, promoting heart health and boosting immunity - Light texture that absorbs less oil in food, making it a healthier cooking option

For whom: - Health-conscious consumers looking for a heart-healthy cooking oil - Professional chefs and home cooks who want a versatile cooking oil that can handle high cooking temperatures - Individuals with dietary restrictions looking for a gluten-free and cholesterol-free cooking oil

Pros: - Versatile for all types of cooking methods - Heart-healthy and rich in antioxidants - Light texture and neutral flavor - Great value for a 5-liter pack size

Cons: - May not be suitable for those with allergies to rice or rice products - Large pack size may be too much for some households to use before expiration date

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich in antioxidants, this oil meets health trends for cooking oils in India.	Healthline, Consumer Reports
Brand Strength	20	14	RCM is recognized for quality, enhancing trust among health-conscious consumers.	Brand Equity, Market Research
Category Momentum	20	15	The oils category is experiencing steady growth due to rising health awareness.	Nielsen, Mintel
Price Positioning	20	10	Competitively priced, but slightly higher than some local alternatives.	Market Watch, Economic Times
Competition	10	3	Faces strong competition from established brands in the oil segment.	IDC, Euromonitor
Use-case Advantage	5	4	Ideal for everyday cooking, appealing to a broad consumer base.	Food Industry, Retail Insight
Final Market Score	100	66/100 (3.30/5)	RCM Rice Bran Oil offers a healthy choice but faces competitive pricing challenges.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Rich in antioxidants, this oil meets health trends for cooking oils in India.

Sources: Healthline, Consumer Reports
Brand Strength 14/20

Weight: 20

Contribution: 14

Rationale: RCM is recognized for quality, enhancing trust among health-conscious consumers.

Sources: Brand Equity, Market Research
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: The oils category is experiencing steady growth due to rising health awareness.

Sources: Nielsen, Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced, but slightly higher than some local alternatives.

Sources: Market Watch, Economic Times
Competition 3/10

Weight: 10

Contribution: 3

Rationale: Faces strong competition from established brands in the oil segment.

Sources: IDC, Euromonitor
Use-case Advantage 4/5

Weight: 5

Contribution: 4

Rationale: Ideal for everyday cooking, appealing to a broad consumer base.

Sources: Food Industry, Retail Insight

Summary

RCM Rice Bran Oil offers a healthy choice but faces competitive pricing challenges.

Quick Compare

RCM Rice Bran Oil 5 Litres

Rs.1,950.00

⭐ Reviews Summary

✅ What Users Love

High smoke point, ideal for frying and cooking.
Rich in antioxidants and vitamins, promoting health benefits.
Light flavor that doesn't overpower dishes.

⚠️ What to Watch

Some users report a slightly oily residue in cooking.
Packaging can be cumbersome and difficult to pour.
Price point is higher compared to other cooking oils.

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High quality and purity of ghee
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⚠️ What to Watch

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⭐ Reviews Summary

✅ What Users Love

100% natural and chemical-free, appealing to health-conscious consumers.
Cold pressed, preserving nutrients and flavor for cooking.
No preservatives, ensuring a fresh and authentic taste.

⚠️ What to Watch

Higher price point compared to regular mustard oils.
Some users report a strong flavor that may not suit all palates.
Packaging issues, with some bottles leaking during shipping.

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⭐ Reviews Summary

✅ What Users Love

High quality, pure and unrefined oil
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⚠️ What to Watch

Higher price compared to refined oils
Shorter shelf life once opened
Some users report a strong taste that may not suit all recipes

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	RCM Rice Bran Oil - 5 Litres Estimated Delivery: 2-3 days In Stock	Rs.1,399.00 Rs.1,950.00 COD	GO TO STORE GO TO STORE
RCM Rice Bran Oil - 5 Litres Estimated Delivery: 2-3 days In Stock COD