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Pure & Sure Organic A2 Desi Ghee 500 ML 100 Pure Cow Ghee M

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Pure & Sure Organic A2 Desi Ghee 500 ML 100 Pure Cow Ghee M
Smart Rank ⓘ 62/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the health benefits of Pure & Sure Organic A2 Desi Ghee, made from Indian breed cows for maximum purity and quality.
  • Crafted using the traditional Bilona method, this ghee is curd-churned to enhance flavor and ensure a premium product.
  • Boost your immunity naturally with this 100% pure cow ghee, perfect for those seeking healthier cooking alternatives.
  • Packaged in a glass jar, this ghee maintains freshness and safety, making it a great addition to your kitchen essentials.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong product with premium positioning in a growing organic ghee market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 91
Total / Avg 4.20★ 91
Consensus: 4.20★ from 91 total reviews

⭐ Reviews Summary

✅ What Users Love

  • High quality and purity of ghee
  • Traditional bilona method enhances flavor
  • Glass jar packaging is eco-friendly and preserves freshness

⚠️ What to Watch

  • Higher price compared to regular ghee
  • Limited availability in some regions
  • Some customers report inconsistency in texture
Rs.882.00 Rs.930.00
Best price from Amazon.in Amazon.in
Key Features
Category Organic A2 Desi Ghee
Volume 500 ML
Purity 100% Pure Cow Ghee
Production Method Traditional Bilona Method
Churning Method Curd-Churned
Packaging Glass Jar
Benefits Natural Immunity Booster
Price 930.0000
Details
About Product: Pure & Sure Organic A2 Desi Ghee is a premium quality ghee made from the milk of Indian breed cows using the traditional Bilona method. It is curd-churned to ensure maximum purity and quality in every jar.

Key Features: - 100% Pure Cow Ghee - Made by Traditional Bilona Method - Curd-Churned - Natural Immunity Booster - Comes in a Glass Jar for freshness and safety

For whom: This organic A2 Desi Ghee is suitable for anyone looking for a healthier alternative to regular ghee. It is especially beneficial for those looking to boost their immunity naturally and enjoy the numerous health benefits of pure cow ghee.

Pros: - Made from the milk of Indian breed cows - Produced using traditional Bilona method for maximum purity - Curd-churned for better taste and quality - Natural immunity booster - Comes in a glass jar for freshness and safety Cons: - May be more expensive than regular ghee options - Glass jar packaging may be prone to breakage if not handled carefully

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Traditional Bilona method and curd-churned features align with premium consumer preferences. MarketWatch, Statista
Brand Strength 20 14 Pure & Sure is recognized for quality organic products, enhancing brand trust. IDC, Consumer Reports
Category Momentum 20 15 The organic ghee market is growing rapidly in India due to health trends. Nielsen, Mintel
Price Positioning 20 10 Pricing is slightly premium compared to conventional ghee, affecting accessibility. Economic Times, Business Standard
Competition 10 3 Competition is strong with several established organic ghee brands in the market. FMCG News, Business Today
Use-case Advantage 5 4 Ideal for health-conscious consumers seeking natural immunity boosters. Healthline, Times of India
Final Market Score 100 66/100 (3.30/5) Strong product with premium positioning in a growing organic ghee market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Traditional Bilona method and curd-churned features align with premium consumer preferences.
    Sources: MarketWatch, Statista
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Pure & Sure is recognized for quality organic products, enhancing brand trust.
    Sources: IDC, Consumer Reports
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The organic ghee market is growing rapidly in India due to health trends.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is slightly premium compared to conventional ghee, affecting accessibility.
    Sources: Economic Times, Business Standard
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: Competition is strong with several established organic ghee brands in the market.
    Sources: FMCG News, Business Today
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for health-conscious consumers seeking natural immunity boosters.
    Sources: Healthline, Times of India
Summary
Strong product with premium positioning in a growing organic ghee market.

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Price Comparison

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Rs.882.00 Rs.930.00

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Pure & Sure Organic A2 Desi Ghee 500 ML | 100% Pure Cow Ghee | Made by Traditional Bilona Method | Curd-Churned | Natural Immunity Booster & Other Benifits (Glass Jar)

Estimated Delivery: 2-3 days
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Rs.882.00 Rs.930.00