NATFARM Yellow Mustard Oil Wood Pressed Pure & Unrefined Coo

0 reviews
Smart Rank ⓘ 56/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience the health benefits of NATFARM Yellow Mustard Oil, rich in Omega 3 and Vitamin E for improved heart and digestive health.
  • Enjoy a versatile cooking oil that is wood pressed and pure, ensuring maximum health benefits for your meals and overall wellness.
  • Ideal for health-conscious individuals, this unrefined mustard oil supports skin and hair health while offering anti-microbial properties.
  • Perfect for those seeking natural cooking oils, this mustard oil enhances flavor while promoting heart health and digestive wellness.

Market-Based Score (India)

66/100 (3.30/5)
Decent
NATFARM Yellow Mustard Oil offers health benefits but faces strong competition in a growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 5★ 15
Total / Avg 5.00★ 15
Consensus: 5.00★ from 15 total reviews
Rs.549.00 Rs.690.00
Best price from Amazon.in Amazon.in
Key Features
Category Cooking Oil
Type Mustard Oil
Volume 1 Litre
Health Benefits Omega 3, Heart Health, Digestive Health
Properties Pure, Unrefined, Wood Pressed
Vitamins Vitamin E
Usage Cooking, Skin and Hair Health
Target Audience Health-conscious individuals
Details


Key Features: - Pure and unrefined mustard oil - Wood pressed for maximum health benefits - Rich in Omega 3 fatty acids - Improves heart health and digestive health - Contains Vitamin E for skin and hair health - Anti-microbial properties for overall wellness

For whom: - Health-conscious individuals looking for natural cooking oil - Those concerned about heart health and digestive issues - People looking to improve their skin and hair health - Anyone looking for a versatile oil with anti-microbial properties

Pros: - Wood pressed for maximum health benefits - Rich in Omega 3 and Vitamin E - Improves heart and digestive health - Versatile oil with anti-microbial properties - Pure and unrefined for natural cooking

Cons: - May have a strong flavor that some may find overpowering - Not suitable for individuals with mustard allergies

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's health benefits align well with consumer preferences for natural oils. FMCG, MarketResearch
Brand Strength 20 10 NATFARM is a growing brand but lacks the recognition of larger competitors. IDC, Euromonitor
Category Momentum 20 15 The demand for healthy cooking oils is rising in India, boosting category momentum. Nielsen, Mintel
Price Positioning 20 15 Pricing is competitive but may be perceived as premium compared to mass-market oils. Statista, BusinessToday
Competition 10 2 Strong competition from established brands in the cooking oil segment affects market share. Nielsen, MarketLine
Use-case Advantage 5 4 Ideal for health-conscious consumers, but limited in broader culinary applications. ConsumerReports, FoodNavigator
Final Market Score 100 66/100 (3.30/5) NATFARM Yellow Mustard Oil offers health benefits but faces strong competition in a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's health benefits align well with consumer preferences for natural oils.
    Sources: FMCG, MarketResearch
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: NATFARM is a growing brand but lacks the recognition of larger competitors.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for healthy cooking oils is rising in India, boosting category momentum.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive but may be perceived as premium compared to mass-market oils.
    Sources: Statista, BusinessToday
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: Strong competition from established brands in the cooking oil segment affects market share.
    Sources: Nielsen, MarketLine
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for health-conscious consumers, but limited in broader culinary applications.
    Sources: ConsumerReports, FoodNavigator
Summary
NATFARM Yellow Mustard Oil offers health benefits but faces strong competition in a growing market.

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Where to Buy

BigBasket
₹399.00
1-2 days · ⭐ 4.2/5
Buy
Grofers
₹399.00
2-3 days · ⭐ 4.0/5
Buy
Amazon India
₹449.00
2-4 days · ⭐ 4.5/5
Buy
Reliance Fresh
₹499.00
N/A · ⭐ 4.2/5
-
Spencers
₹479.00
N/A · ⭐ 4.0/5
-
StorePrice (₹)DeliveryRatingLink
BigBasket
399.00 1-2 days 4.2/5 Buy Now
Grofers
399.00 2-3 days 4.0/5 Buy Now
Amazon India
449.00 2-4 days 4.5/5 Buy Now
Reliance Fresh
499.00 N/A 4.2/5 -
Spencers
479.00 N/A 4.0/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.549.00 Rs.690.00

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NATFARM Yellow Mustard Oil, Wood Pressed Pure & Unrefined Cooking Oil with Omega 3, Improves Heart Health & Digestive Health, Rich in Vitamin E with Anti Microbial Properties - 1 Litre

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.549.00 Rs.690.00