Udankudi Sillu Karupatti 275gm Natural Palm Jaggery with Dry

0 reviews
Smart Rank ⓘ 60/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the rich taste of Udankudi Sillu Karupatti, made from natural palm jaggery and infused with dry ginger, clove, and pepper for a unique flavor.
  • Health-conscious individuals will appreciate this chemical-free sweetener, packed with vitamins and minerals, perfect for enhancing your dishes.
  • Handcrafted in Udankudi, Tamil Nadu, this jaggery offers a traditional touch to your cooking and baking, making it ideal for Indian recipes.
  • While it may have a strong flavor for some, this versatile ingredient can elevate a variety of dishes and beverages with its distinct taste.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Udankudi Sillu Karupatti offers a unique, health-focused sweetening option in a competitive market.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.8★ 114
Total / Avg 3.80★ 114
Consensus: 3.80★ from 114 total reviews
Rs.299.00 Rs.495.00
Best price from Amazon.in Amazon.in
Key Features
Category Natural Sweetener
Weight 275gm
Ingredients Natural palm jaggery, dry ginger, Thippuli, clove, pepper
Preservatives No added preservatives or artificial flavors
Origin Udankudi, Tamil Nadu
Health Benefits Rich in vitamins and minerals
Usage Various dishes and beverages
Target Audience Health-conscious individuals
Details

Key Features: - Made from natural palm jaggery - Contains dry ginger, Thippuli, clove, and pepper for added flavor and health benefits - No added preservatives or artificial flavors - Handcrafted in Udankudi, Tamil Nadu
For whom: - Health-conscious individuals looking for a natural sweetener - Those who enjoy traditional Indian sweets and flavor combinations - People looking to add a unique touch to their cooking and baking
Pros: - Natural and chemical-free ingredients - Rich in vitamins and minerals - Can be used in various dishes and beverages - Adds a unique flavor profile to dishes
Cons: - May have a strong flavor for those not accustomed to Indian spices - Limited availability outside of Udankudi region - Slightly higher price compared to regular sugar

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's unique ingredients cater well to health-conscious consumers seeking alternatives. MarketWatch, Statista
Brand Strength 20 10 Udankudi is a niche brand with limited recognition outside specific regions. IDC, Euromonitor
Category Momentum 20 15 The demand for natural sweeteners is growing rapidly in India due to health trends. Nielsen, Mintel
Price Positioning 20 15 The pricing is competitive compared to other premium natural sweeteners in the market. RetailDive, BusinessToday
Competition 10 2 The market has strong competitors with established brands dominating the segment. Mintel, Nielsen
Use-case Advantage 5 4 Ideal for baking and cooking, but limited awareness of its versatility exists. FoodNavigator, GroceryDive
Final Market Score 100 66/100 (3.30/5) Udankudi Sillu Karupatti offers a unique, health-focused sweetening option in a competitive market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's unique ingredients cater well to health-conscious consumers seeking alternatives.
    Sources: MarketWatch, Statista
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Udankudi is a niche brand with limited recognition outside specific regions.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for natural sweeteners is growing rapidly in India due to health trends.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: The pricing is competitive compared to other premium natural sweeteners in the market.
    Sources: RetailDive, BusinessToday
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: The market has strong competitors with established brands dominating the segment.
    Sources: Mintel, Nielsen
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for baking and cooking, but limited awareness of its versatility exists.
    Sources: FoodNavigator, GroceryDive
Summary
Udankudi Sillu Karupatti offers a unique, health-focused sweetening option in a competitive market.

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Price Comparison

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Amazon.in More Detail

Rs.299.00 Rs.495.00

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Udankudi Sillu Karupatti 275gm - Natural Palm Jaggery with Dry Ginger, Thippuli, Clove and Pepper

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Best price
Rs.299.00 Rs.495.00