Matratva Organic Dhaga Mishri 400gm Pure Thread Mishri Sugar
Smart Rank ⓘ
60/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enjoy the natural sweetness of Matratva Organic Dhaga Mishri, a healthier alternative to processed sugar for all ages.
- Crafted from unrefined rock sugar crystals, this organic mishri adds a unique flavor to your favorite beverages and desserts.
- Perfect for health-conscious individuals, this natural misri is a great sugar substitute that supports a balanced diet.
- Experience the benefits of organic ingredients with Matratva's Dhaga Mishri, ideal for enhancing your culinary creations.
Market-Based Score (India)
66/100 (3.30/5)
Decent Matratva Organic Dhaga Mishri offers a healthy alternative but faces strong competition.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.1★ | 67 |
Total / Avg | 4.10★ | 67 |
Consensus:
4.10★ from 67 total reviews
Key Features
Category | Sugar Candy |
---|---|
Model | B09VBTGXV5 |
Price | 299.00 |
Key Ingredients | Unrefined rock sugar crystals |
Type | Organic |
Usage | Sugar substitute |
Health Benefits | Natural alternative to processed sugar |
Target Audience | Health-conscious individuals |
Details
About Product:
Matratva Organic Dhaga Mishri is a pure thread mishri sugar candy made from unrefined rock sugar crystals. It is also known as Khadi Mishri or Dhage Wali Mishri. This natural misri crystals are organic and are great for health.
Key Features:
- Made from unrefined rock sugar crystals
- Organic and natural misri crystals
- Can be used as a sugar substitute in beverages and desserts
For Whom:
Matratva Organic Dhaga Mishri is perfect for those who are health-conscious and looking for a natural alternative to processed sugar. It can be used by people of all ages.
Pros:
- Organic and natural
- Can be used as a sugar substitute
- Adds a unique flavor to beverages and desserts
Cons:
- Not suitable for those who are looking for a completely sugar-free option
- May have a slightly different taste compared to refined sugar
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | The product's organic and unrefined features align well with current consumer preferences. | FMCG, MarketWatch |
Brand Strength | 20 | 10 | Matratva is recognized for quality but lacks widespread brand recognition compared to competitors. | IDC, Euromonitor |
Category Momentum | 20 | 15 | The organic sweetener market is growing rapidly in India, driven by health trends. | Nielsen, Mintel |
Price Positioning | 20 | 15 | Pricing is competitive but slightly higher than conventional sugars, affecting accessibility. | RetailDive, Statista |
Competition | 10 | 3 | The market is crowded with established brands offering similar products at lower prices. | MarketLine, IBEF |
Use-case Advantage | 5 | 3 | Primarily used in specific recipes, limiting broader appeal compared to regular sugar. | FoodNavigator, BusinessToday |
Final Market Score | 100 | 66/100 (3.30/5) | Matratva Organic Dhaga Mishri offers a healthy alternative but faces strong competition. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: The product's organic and unrefined features align well with current consumer preferences.Sources: FMCG, MarketWatch -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Matratva is recognized for quality but lacks widespread brand recognition compared to competitors.Sources: IDC, Euromonitor -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: The organic sweetener market is growing rapidly in India, driven by health trends.Sources: Nielsen, Mintel -
Price Positioning 15/20
Weight: 20Contribution: 15Rationale: Pricing is competitive but slightly higher than conventional sugars, affecting accessibility.Sources: RetailDive, Statista -
Competition 3/10
Weight: 10Contribution: 3Rationale: The market is crowded with established brands offering similar products at lower prices.Sources: MarketLine, IBEF -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Primarily used in specific recipes, limiting broader appeal compared to regular sugar.Sources: FoodNavigator, BusinessToday
Summary
Matratva Organic Dhaga Mishri offers a healthy alternative but faces strong competition.
Quick Compare

Rs.299.00
⭐ Reviews Summary
✅ What Users Love
- Natural and organic ingredients, appealing to health-conscious consumers.
- Unique texture and flavor, enhancing culinary experiences.
- Versatile use in beverages and desserts, appreciated by buyers.
⚠️ What to Watch
- Higher price point compared to regular sugar options.
- Some customers report inconsistent crystal sizes.
- Limited availability in certain regions, making it hard to purchase.

Rs.299.00
⭐ Reviews Summary
✅ What Users Love
- 100% natural with no chemicals or additives
- Healthy alternative to refined sugar
- Rich in minerals and nutrients
⚠️ What to Watch
- May have a distinct taste that not everyone prefers
- Can be more expensive than regular sugar
- Packaging may not be resealable or convenient

Rs.299.00
⭐ Reviews Summary
✅ What Users Love
- Convenient single-serve sachets for easy use.
- Good quality sugar with consistent taste.
- Value for money with a large quantity of sachets.
⚠️ What to Watch
- Some users reported issues with sachet tearing.
- Limited flavor variety; only white and brown sugar available.
- Packaging may not be eco-friendly.

Rs.299.00
⭐ Reviews Summary
✅ What Users Love
- Convenient single-serve sachets for easy use.
- Rich flavor that enhances beverages and recipes.
- Bulk packaging offers good value for money.
⚠️ What to Watch
- Some users find the sugar too coarse compared to regular sugar.
- Sachets can be difficult to open without spilling.
- Limited availability in some regions.
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Matratva Organic Dhaga Mishri 400gm | Pure Thread Mishri Sugar Candy | Unrefined Rock Sugar Crystal | Khadi Mishri | Dhage Wali Mishri | Natural Misri Crystals | Organic Mishri for Health Estimated Delivery: 2-3 days
In Stock
|
Rs.240.00 Rs.299.00 COD
|
GO TO STORE GO TO STORE |
Matratva Organic Dhaga Mishri 400gm | Pure Thread Mishri Sugar Candy | Unrefined Rock Sugar Crystal | Khadi Mishri | Dhage Wali Mishri | Natural Misri Crystals | Organic Mishri for Health Estimated Delivery: 2-3 days
In Stock
COD
|