Matratva Organic Dhaga Mishri 400gm Pure Thread Mishri Sugar

0 reviews
Smart Rank ⓘ 60/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the natural sweetness of Matratva Organic Dhaga Mishri, a healthier alternative to processed sugar for all ages.
  • Crafted from unrefined rock sugar crystals, this organic mishri adds a unique flavor to your favorite beverages and desserts.
  • Perfect for health-conscious individuals, this natural misri is a great sugar substitute that supports a balanced diet.
  • Experience the benefits of organic ingredients with Matratva's Dhaga Mishri, ideal for enhancing your culinary creations.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Matratva Organic Dhaga Mishri offers a healthy alternative but faces strong competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 67
Total / Avg 4.10★ 67
Consensus: 4.10★ from 67 total reviews
Rs.240.00 Rs.299.00
Best price from Amazon.in Amazon.in
Key Features
Category Sugar Candy
Model B09VBTGXV5
Price 299.00
Key Ingredients Unrefined rock sugar crystals
Type Organic
Usage Sugar substitute
Health Benefits Natural alternative to processed sugar
Target Audience Health-conscious individuals
Details
About Product: Matratva Organic Dhaga Mishri is a pure thread mishri sugar candy made from unrefined rock sugar crystals. It is also known as Khadi Mishri or Dhage Wali Mishri. This natural misri crystals are organic and are great for health. Key Features: - Made from unrefined rock sugar crystals - Organic and natural misri crystals - Can be used as a sugar substitute in beverages and desserts For Whom: Matratva Organic Dhaga Mishri is perfect for those who are health-conscious and looking for a natural alternative to processed sugar. It can be used by people of all ages. Pros: - Organic and natural - Can be used as a sugar substitute - Adds a unique flavor to beverages and desserts Cons: - Not suitable for those who are looking for a completely sugar-free option - May have a slightly different taste compared to refined sugar

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's organic and unrefined features align well with current consumer preferences. FMCG, MarketWatch
Brand Strength 20 10 Matratva is recognized for quality but lacks widespread brand recognition compared to competitors. IDC, Euromonitor
Category Momentum 20 15 The organic sweetener market is growing rapidly in India, driven by health trends. Nielsen, Mintel
Price Positioning 20 15 Pricing is competitive but slightly higher than conventional sugars, affecting accessibility. RetailDive, Statista
Competition 10 3 The market is crowded with established brands offering similar products at lower prices. MarketLine, IBEF
Use-case Advantage 5 3 Primarily used in specific recipes, limiting broader appeal compared to regular sugar. FoodNavigator, BusinessToday
Final Market Score 100 66/100 (3.30/5) Matratva Organic Dhaga Mishri offers a healthy alternative but faces strong competition.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's organic and unrefined features align well with current consumer preferences.
    Sources: FMCG, MarketWatch
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Matratva is recognized for quality but lacks widespread brand recognition compared to competitors.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The organic sweetener market is growing rapidly in India, driven by health trends.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive but slightly higher than conventional sugars, affecting accessibility.
    Sources: RetailDive, Statista
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: The market is crowded with established brands offering similar products at lower prices.
    Sources: MarketLine, IBEF
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Primarily used in specific recipes, limiting broader appeal compared to regular sugar.
    Sources: FoodNavigator, BusinessToday
Summary
Matratva Organic Dhaga Mishri offers a healthy alternative but faces strong competition.

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Where to Buy

Amazon India
₹349.00
2-3 days · ⭐ 4.2/5
Buy
Flipkart
₹399.00
3-5 days · ⭐ 4.0/5
Buy
Reliance Fresh
₹329.00
N/A · ⭐ 4.3/5
-
Big Bazaar
₹349.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
349.00 2-3 days 4.2/5 Buy Now
Flipkart
399.00 3-5 days 4.0/5 Buy Now
Reliance Fresh
329.00 N/A 4.3/5 -
Big Bazaar
349.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.240.00 Rs.299.00

GO TO STORE GO TO STORE

Matratva Organic Dhaga Mishri 400gm | Pure Thread Mishri Sugar Candy | Unrefined Rock Sugar Crystal | Khadi Mishri | Dhage Wali Mishri | Natural Misri Crystals | Organic Mishri for Health

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.240.00 Rs.299.00