Britannia Chocolush Cookie - Gooey Choco / 300 gm
Smart Rank ⓘ
81/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Indulge in rich and gooey chocolate filling with every bite
- Satisfy your sweet cravings with this convenient on-the-go snack
- Enjoy the perfect balance of sweetness and crunchiness
- Ideal for chocolate lovers looking for a delicious treat
Market-Based Score (India)
76/100 (3.80/5)
Good value Britannia Pure Magic Chocolush offers a premium indulgent snacking experience in a competitive market.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.4★ | 1,605 |
Total / Avg | 4.40★ | 1,605 |
Consensus:
4.40★ from 1,605 total reviews
Key Features
Category | Cookie |
---|---|
Weight | 300 gm |
Description | Choco filled cookie with a crunchy texture |
Pros | Rich and indulgent chocolate filling |
Pros | Convenient packaging for on-the-go snacking |
Pros | Perfect balance of sweetness and crunchiness |
Cons | Might be too sweet for some individuals |
Cons | Contains added sugar and may not be suitable for those on a strict diet |
Details
Key Features: - Choco filled cookie with a crunchy texture - Made with high-quality ingredients - Perfect combination of chocolate and cookie in every bite
For whom: - Chocolate lovers who enjoy indulging in a sweet treat - Those looking for a delicious snack to satisfy their sweet cravings
Pros: - Rich and indulgent chocolate filling - Convenient packaging for on-the-go snacking - Perfect balance of sweetness and crunchiness
Cons: - Might be too sweet for some individuals - Contains added sugar and may not be suitable for those on a strict diet
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Unique combination of crunchy and gooey texture stands out | AC Nielsen |
Brand Strength | 20 | 18 | Britannia is a trusted brand in the Indian snack industry | Euromonitor |
Category Momentum | 20 | 15 | Growing demand for indulgent snacks in Indian market | Mintel |
Price Positioning | 20 | 10 | Competitively priced for the premium segment | Retail360 |
Competition | 10 | 8 | Facing competition from other premium snack brands | Kantar |
Use-case Advantage | 5 | 5 | Perfect for on-the-go snacking and indulgence | GFK |
Final Market Score | 100 | 76/100 (3.80/5) | Britannia Pure Magic Chocolush offers a premium indulgent snacking experience in a competitive market. |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Unique combination of crunchy and gooey texture stands outSources: AC Nielsen -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Britannia is a trusted brand in the Indian snack industrySources: Euromonitor -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for indulgent snacks in Indian marketSources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced for the premium segmentSources: Retail360 -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing competition from other premium snack brandsSources: Kantar -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Perfect for on-the-go snacking and indulgenceSources: GFK
Summary
Britannia Pure Magic Chocolush offers a premium indulgent snacking experience in a competitive market.
Quick Compare

Rs.140.00
⭐ Reviews Summary
✅ What Users Love
- Rich chocolate filling enhances flavor experience.
- Crunchy texture complements the gooey center.
- Convenient packaging for on-the-go snacking.
⚠️ What to Watch
- Some find the sweetness overwhelming.
- Cookies may be too soft for those preferring crunchier options.
- Price point considered high by some consumers.

Rs.395.00
⭐ Reviews Summary
✅ What Users Love
- Delicious flavor
- Crunchy texture
- Rich in protein and dietary fiber
⚠️ What to Watch
- Some pistachios were over-roasted
- Packaging could be improved for freshness
- Price is on the higher side

Rs.300.00
⭐ Reviews Summary
✅ What Users Love
- High in fiber and protein, beneficial for weight loss.
- Supports hair growth and overall health.
- Versatile use in various recipes and diets.
⚠️ What to Watch
- Taste may not appeal to everyone.
- Packaging can be prone to damage.
- Some users report difficulty in digesting.

Rs.200.00
⭐ Reviews Summary
✅ What Users Love
- Nutritious ingredients, appealing to health-conscious parents.
- Convenient packaging ideal for school tiffins and travel.
- Tasty flavor that kids enjoy, making snack time fun.
⚠️ What to Watch
- Some parents find the price a bit high for the quantity.
- A few kids may not like the texture compared to traditional snacks.
- Limited flavor options available in the product line.
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Britannia Pure Magic Chocolush - Delicious Choco Filled Cookie | 300 gm | Live this moment with crunchy and gooey choco filling cookie Estimated Delivery: 2-3 days
In Stock
|
Rs.85.00 Rs.140.00 COD
|
GO TO STORE GO TO STORE |
Britannia Pure Magic Chocolush - Delicious Choco Filled Cookie | 300 gm | Live this moment with crunchy and gooey choco filling cookie Estimated Delivery: 2-3 days
In Stock
COD
|