TRESemme Hair Fall Defense Conditioner 80 ml

TRESemme Hair Fall Defense Conditioner 80 ml

- ABOUT THE PRODUCT: TRESemme Hair Fall Defense Conditioner is specially formulated to strengthen and nourish hair, reducing hair fall due to breakage and promoting healthier, fuller-looking hair.

- KEY FEATURES: This conditioner contains keratin and other vitamins and nutrients that help to repair damaged hair and prevent further breakage. It has a lightweight formula that won't weigh hair down or leave it feeling greasy.

- FOR WHOM: This conditioner is ideal for anyone experiencing hair fall or looking to improve the overall health and appearance of their hair. It is suitable for all hair types, from straight to curly, and can be used daily for best results.

- PROS & CONS: One of the main pros of this conditioner is its ability to reduce hair fall and improve hair strength and shine. However, some users may find the scent to be too strong or overpowering. Additionally, those with very fine or thin hair may find the formula to be too thick for their liking.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The formulation of the conditioner addresses the common issue of hair fall.	BeautyInsider
Brand Strength	20	18	TRESemme is a well-established brand in India with a loyal customer base.	Brandwatch
Category Momentum	20	15	Growing demand for hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	0	Intense competition in the conditioner segment with multiple brands offering similar products.	Euromonitor
Use-case Advantage	5	3	Provides effective hair fall defense for daily use.	Vogue
Final Market Score	100	66/100 (3.30/5)	TRESemme Hair Fall Defense Conditioner 80 ml offers a competitive solution in the Indian conditioner market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—