TRESemme Bondplex Sleek Conditioner 190ml With Salon Inspired Protein Bonding Complex Repairs Damaged Hair Restores Hair Strength

TRESemme Bondplex Sleek Conditioner 190ml With Salon Inspired Protein Bonding Complex Repairs Damaged Hair Restores Hair Strength

TRESemme Bondplex Sleek Conditioner is designed to repair damaged hair and restore hair strength with its salon-inspired protein bonding complex.
Key Features: - Salon-inspired protein bonding complex - Repairs damaged hair - Restores hair strength - Leaves hair sleek and smooth - Suitable for all hair types
For whom: This conditioner is perfect for those with damaged hair in need of repair and restoration. It is suitable for all hair types and can be used on a daily basis for best results.
Pros: - Repairs damaged hair - Restores strength and shine - Salon-quality results - Suitable for all hair types
Cons: - May be a bit pricey compared to other conditioners on the market - Some users may not like the scent

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative protein bonding complex and hair repair features align with current market trends.	Euromonitor
Brand Strength	20	18	TRESemme is a well-established brand with a strong presence in India.	Brandwatch
Category Momentum	20	15	Growing demand for premium hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium conditioners in the market.	AC Nielsen
Competition	10	8	Facing competition from other established premium conditioner brands in the Indian market.	GfK
Use-case Advantage	5	5	Addresses the need for hair repair and strength restoration, a key concern for Indian consumers.	Kantar
Final Market Score	100	76/100 (3.80/5)	Strong contender in the premium conditioner segment in India.

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