Luxliss Keratin Daily Care Conditioner 200 Millilitre Gold Edition All Unscented

Luxliss Keratin Daily Care Conditioner 200 Millilitre Gold Edition All Unscented

About Product: Luxliss Keratin Daily Care Conditioner is a premium hair care product designed to nourish and strengthen your hair. This Gold Edition conditioner is unscented, making it perfect for those with sensitive noses.

Key Features: - Contains keratin to repair and protect hair - Hydrating formula for soft and manageable hair - Gold Edition for a luxurious touch - Unscented for those with allergies or sensitivities

For whom: This conditioner is ideal for anyone looking to improve the health and appearance of their hair. It is especially beneficial for those with dry, damaged, or chemically treated hair.

Pros: - Repairs and strengthens hair - Leaves hair soft and manageable - Luxurious Gold Edition packaging - Unscented formula is gentle on sensitive noses

Cons: - May not be suitable for those who prefer scented products - Some users may find the price point to be on the higher end - Not specifically formulated for any particular hair type.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Keratin-based formula aligns with current market trend towards hair repair products.	Euromonitor
Brand Strength	20	10	Established brand with loyal customer base in India.	Brand Equity
Category Momentum	20	15	Growing demand for premium hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar keratin conditioners in India.	Retail360
Competition	10	6	Facing moderate competition from other established keratin conditioner brands in India.	BeautyWorld
Use-case Advantage	5	5	Addresses the need for unscented hair care products among Indian consumers.	IndiaRetailing
Final Market Score	100	66/100 (3.30/5)	Luxliss Keratin Daily Care Conditioner Gold Edition fits well in the growing premium hair care segment in India.

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