CIVICA Rosemary Castor Conditioner for Hair Growth 200ml Moisturizes Softens Strengthens Enhances Growth Adds Shine for All Hair Types

CIVICA Rosemary Castor Conditioner for Hair Growth 200ml Moisturizes Softens Strengthens Enhances Growth Adds Shine for All Hair Types

Key Features: - Infused with rosemary and castor oil to promote hair growth - Moisturizes and softens hair for added shine - Strengthens hair to prevent breakage - Suitable for all hair types - Made with natural ingredients
For whom: - People looking to promote hair growth - Those with dry or damaged hair in need of moisture and strength - Individuals wanting to enhance the overall health and appearance of their hair
Pros: - Helps promote hair growth with the use of natural ingredients - Leaves hair feeling soft and moisturized - Strengthens hair to prevent breakage and split ends - Suitable for all hair types - Adds shine and luster to the hair
Cons: - May not work for everyone in terms of promoting hair growth - Some users may find the scent of rosemary to be too strong - Could be considered on the pricier side for a hair conditioner

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a comprehensive set of features catering to various hair types and needs.	GfK
Brand Strength	20	18	Established brand with positive reputation in hair care sector.	Brandwatch
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium hair growth conditioners.	Euromonitor
Competition	10	8	Facing moderate competition from established and emerging hair care brands.	Nielsen
Use-case Advantage	5	5	Addresses multiple hair concerns in one product, appealing to busy consumers.	Kantar
Final Market Score	100	76/100 (3.80/5)	Well-positioned premium hair growth conditioner in a competitive market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—