Lakme 9to5 Hya Matte Liquid Concealer Beige 2ml
Smart Rank ⓘ
46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Achieve flawless skin with Lakme 9to5 Hya Matte Liquid Concealer in Beige.
- Matte finish covers imperfections for a natural look.
- Long-lasting, full coverage suitable for all skin types.
- Wide shade range to match different skin tones.
Market-Based Score (India)
76/100 (3.80/5)
Good value Lakme 9to5 Hya Matte Liquid Concealer is well-positioned in the growing Indian market for concealers.
Key Features
Category | Cosmetics |
---|---|
Name | Lakme 9to5 Hya Matte Liquid Concealer |
Shade | Beige |
Volume | 2ml |
Finish | Matte |
Coverage | Full |
Skin Type | All |
Pros | Long-lasting, Wide shade range |
Cons | Slightly drying |
Details
Lakme 9to5 Hya Matte Liquid Concealer Beige 2ml
The Lakme 9to5 Hya Matte Liquid Concealer in Beige shade is a versatile beauty product designed to help you achieve flawless looking skin.Key Features: This liquid concealer has a matte finish that helps to cover up imperfections, dark spots, and blemishes for a natural look. Its lightweight formula blends easily into the skin for a seamless finish.
For whom: This concealer is suitable for all skin types and can be used by anyone looking to achieve a flawless base for their makeup.
Pros: The Lakme 9to5 Hya Matte Liquid Concealer is long-lasting and provides full coverage that can last throughout the day. It has a wide shade range to suit different skin tones.
Cons: Some users may find the formula to be slightly drying, so it is recommended to moisturize the skin properly before applying the concealer.
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Matches market trends for matte finish concealers. | Vogue India |
Brand Strength | 20 | 18 | Lakme's strong brand presence and trust in India. | Brand Equity |
Category Momentum | 20 | 15 | Growing demand for concealers in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced for the features offered. | Retail360 |
Competition | 10 | 10 | Facing moderate competition from similar brands. | Cosmopolitan India |
Use-case Advantage | 5 | 3 | Versatile usage suitable for daily wear. | Elle India |
Final Market Score | 100 | 76/100 (3.80/5) | Lakme 9to5 Hya Matte Liquid Concealer is well-positioned in the growing Indian market for concealers. |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Matches market trends for matte finish concealers.Sources: Vogue India -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Lakme's strong brand presence and trust in India.Sources: Brand Equity -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for concealers in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced for the features offered.Sources: Retail360 -
Competition 10/10
Weight: 10Contribution: 10Rationale: Facing moderate competition from similar brands.Sources: Cosmopolitan India -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Versatile usage suitable for daily wear.Sources: Elle India
Summary
Lakme 9to5 Hya Matte Liquid Concealer is well-positioned in the growing Indian market for concealers.
Quick Compare

Rs.699.00
⭐ Reviews Summary
✅ What Users Love
- Good coverage
- Long-lasting
- Easy to blend
⚠️ What to Watch
- Limited shade range
- Can be drying
- May oxidize

Rs.700.00
⭐ Reviews Summary
✅ What Users Love
- Wide range of matte finish shades
- Built-in sharpener for convenience
- Long-lasting formula infused with Carnauba Castor Oil
⚠️ What to Watch
- Some users found the liner to be too dry
- Sharpener may not work well for all shades
- Limited availability of shades in some regions

Rs.750.00
⭐ Reviews Summary
✅ What Users Love
- Natural ingredients promote healthy hair growth.
- Non-greasy formula absorbs well and leaves hair soft.
- Pleasant fragrance enhances the overall experience.
⚠️ What to Watch
- Results may take time to become noticeable.
- Some users report an oily residue after application.
- Higher price point compared to similar products.

Rs.750.00
⭐ Reviews Summary
✅ What Users Love
- Highly pigmented colors that provide vibrant looks
- Long-lasting formula that withstands wear throughout the day
- Versatile range of matte and shimmer shades for various styles
⚠️ What to Watch
- Some users experienced fallout during application
- A few shades may not blend as easily as expected
- Packaging could be more durable for travel
Where to Buy
₹400.00
-
₹380.00
-
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
---|---|---|---|
![]() |
Lakme 9to5 Hya Matte Liquid Concealer Beige 2ml
In Stock
|
Rs.489.00 Rs.699.00 COD
|
GO TO STORE GO TO STORE |
Lakme 9to5 Hya Matte Liquid Concealer Beige 2ml
In Stock
COD
|