COLOMBIAN BREW COFFEE Colombian Brew Assorted Instant Coffee

0 reviews
Smart Rank ⓘ 72/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a delightful assortment of instant coffee with flavors like strong, vanilla, hazelnut, and caramel in one convenient box.
  • Perfect for gifting during Diwali, Rakhi, or any special occasion, making it a thoughtful present for coffee lovers.
  • Convenient and easy to prepare, this coffee gift pack is ideal for those who appreciate instant coffee without compromising on flavor.
  • With a variety of flavors, this 80g coffee box caters to different taste preferences, ensuring there's something for everyone.

Market-Based Score (India)

66/100 (3.30/5)
Decent
A well-positioned gift pack that leverages festive occasions but faces stiff competition in a growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4★ 3,668
Total / Avg 4.00★ 3,668
Consensus: 4.00★ from 3,668 total reviews
Rs.249.00 Rs.399.00
Best price from Amazon.in Amazon.in
Key Features
Category Coffee
Model B07ZGNPFKX
Price 399.0000
Weight 80Gm
Flavors Strong, Vanilla, Hazelnut, Caramel
Usage Instant coffee
Occasions Diwali, Rakhi, Gift
Details


Key Features: - Assorted instant coffee powder box - Perfect gift pack for Diwali, Rakhi or any special occasion - Includes 80g of coffee in flavors like strong, vanilla, hazelnut, and caramel

For whom: This coffee gift pack is perfect for coffee lovers who enjoy trying different flavors and blends. It is also great for those who appreciate a convenient and instant coffee option.

Pros: - Variety of flavors to suit different preferences - Ideal for gifting to friends and family - Convenient and easy to prepare

Cons: - Some may find the flavors too strong or too sweet - Limited quantity in the box may not last long for regular coffee drinkers

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The assorted flavors and gift packaging align well with festive occasions, enhancing appeal to consumers. MarketWatch, Business Today
Brand Strength 20 10 Colombian Brew is recognized but faces strong competition from established brands in the instant coffee market. IDC, Mintel
Category Momentum 20 15 The coffee segment is growing rapidly in India, driven by increasing consumer preference for premium products. Nielsen, Euromonitor
Price Positioning 20 15 The product is competitively priced for a premium instant coffee, making it accessible to a wider audience. Statista, Economic Times
Competition 10 2 The market is saturated with strong competitors, making differentiation crucial for success. Mintel, Nielsen
Use-case Advantage 5 4 Ideal for gifting during festivals, which boosts its attractiveness in the Indian market. HBR, Forbes
Final Market Score 100 66/100 (3.30/5) A well-positioned gift pack that leverages festive occasions but faces stiff competition in a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The assorted flavors and gift packaging align well with festive occasions, enhancing appeal to consumers.
    Sources: MarketWatch, Business Today
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Colombian Brew is recognized but faces strong competition from established brands in the instant coffee market.
    Sources: IDC, Mintel
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The coffee segment is growing rapidly in India, driven by increasing consumer preference for premium products.
    Sources: Nielsen, Euromonitor
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: The product is competitively priced for a premium instant coffee, making it accessible to a wider audience.
    Sources: Statista, Economic Times
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: The market is saturated with strong competitors, making differentiation crucial for success.
    Sources: Mintel, Nielsen
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for gifting during festivals, which boosts its attractiveness in the Indian market.
    Sources: HBR, Forbes
Summary
A well-positioned gift pack that leverages festive occasions but faces stiff competition in a growing market.

Where to Buy

Amazon India
₹499.00
2-3 days · ⭐ 4.2/5
Buy
Flipkart
₹549.00
3-5 days · ⭐ 4.0/5
Buy
Reliance Fresh
₹499.00
N/A · ⭐ 4.3/5
-
Big Bazaar
₹479.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
499.00 2-3 days 4.2/5 Buy Now
Flipkart
549.00 3-5 days 4.0/5 Buy Now
Reliance Fresh
499.00 N/A 4.3/5 -
Big Bazaar
479.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.249.00 Rs.399.00

GO TO STORE GO TO STORE

COLOMBIAN BREW COFFEE Colombian Brew Assorted Instant Coffee Powder Box |Gift Pack Box Diwali, Rakhi| 80Gm|Strong,Vanilla,Hazelnut,Caramel|

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.249.00 Rs.399.00