Pukka Chamomile and Lavender for Night Time Sleep I Herbal I

0 reviews
Smart Rank ⓘ 65/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience restful nights with Pukka Chamomile and Lavender tea, a soothing herbal infusion designed to promote sleep.
  • Made with organic chamomile and lavender flowers, this tea harnesses natural calming properties for better relaxation.
  • Ideal for those struggling with sleep, this herbal remedy helps you unwind and prepare for a peaceful night's rest.
  • Convenient tea bags make it easy to steep your calming blend of chamomile and lavender before bedtime, enhancing your nighttime routine.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Pukka Chamomile and Lavender tea is well-positioned for health-conscious consumers seeking sleep aids.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 158
Total / Avg 4.40★ 158
Consensus: 4.40★ from 158 total reviews
Rs.269.00 Rs.299.00
Best price from Amazon.in Amazon.in
Key Features
Category Herbal Infusion
Name Pukka Chamomile and Lavender
Model B0DT3TQW4Q
Price 299.0000
Key Ingredients Organic chamomile flowers, lavender flowers
Benefits Promotes restful sleep, aids relaxation
Pros Calming blend, convenient tea bags
Cons Strong herbal flavor for some users
Details
- Pukka Chamomile and Lavender tea is a soothing herbal infusion designed to help promote a restful night's sleep.

- Key features include organic chamomile flowers and lavender flowers, both known for their calming properties.

- This tea is ideal for those who struggle with sleep or relaxation, looking for a natural remedy to help them unwind before bed.

- Pros: The calming blend of chamomile and lavender can help promote a sense of relaxation and aid in falling asleep. The tea bags are also convenient for steeping before bedtime.

- Cons: Some users may find the taste of chamomile or lavender to be too strong if they are not fans of herbal flavors.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 Chamomile and lavender are popular for sleep, aligning well with consumer needs for relaxation. MarketWatch, ResearchAndMarkets
Brand Strength 20 14 Pukka is recognized for quality herbal products, appealing to health-conscious consumers. Euromonitor, Statista
Category Momentum 20 15 The herbal tea segment is growing rapidly in India due to increasing health awareness. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but slightly premium, which may limit mass market appeal. ICRA, CRISIL
Competition 10 5 The market has strong competitors, but Pukka's unique blend offers differentiation. Mintel, Nielsen
Use-case Advantage 5 4 Targeted for nighttime use, it meets a specific consumer need for sleep aids. FMCGNews, BusinessToday
Final Market Score 100 66/100 (3.30/5) Pukka Chamomile and Lavender tea is well-positioned for health-conscious consumers seeking sleep aids.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: Chamomile and lavender are popular for sleep, aligning well with consumer needs for relaxation.
    Sources: MarketWatch, ResearchAndMarkets
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Pukka is recognized for quality herbal products, appealing to health-conscious consumers.
    Sources: Euromonitor, Statista
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The herbal tea segment is growing rapidly in India due to increasing health awareness.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly premium, which may limit mass market appeal.
    Sources: ICRA, CRISIL
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: The market has strong competitors, but Pukka's unique blend offers differentiation.
    Sources: Mintel, Nielsen
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Targeted for nighttime use, it meets a specific consumer need for sleep aids.
    Sources: FMCGNews, BusinessToday
Summary
Pukka Chamomile and Lavender tea is well-positioned for health-conscious consumers seeking sleep aids.

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Price Comparison

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Rs.269.00 Rs.299.00

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Pukka Chamomile and Lavender for Night Time Sleep I Herbal Infusions I 25 infusion tea bags

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Rs.269.00 Rs.299.00