Girnar Instant Premix With Masala 36 Sachets

0 reviews
Smart Rank ⓘ 75/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a rich cup of masala chai anytime with Girnar Instant Premix, featuring a blend of tea, sugar, milk powder, and spices.
  • Each sachet is easy to prepare—just mix with hot water for a quick, flavorful chai without any extra ingredients.
  • Perfect for busy lifestyles, this premix offers a comforting beverage on-the-go or at home, satisfying your chai cravings.
  • With 36 sachets in each box, Girnar Instant Premix provides great value for chai lovers seeking convenience and taste.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Girnar Instant Premix offers a strong value proposition in the growing instant tea segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 8,813
Total / Avg 4.40★ 8,813
Consensus: 4.40★ from 8,813 total reviews
Rs.500.00 Rs.0.00
Best price from Amazon.in Amazon.in
Key Features
Category Instant Beverage
Ingredients Tea, Sugar, Milk Powder, Spices
Sachets 36
Preparation Mix with hot water
Flavor Masala Chai
Pros Delicious, Convenient, Value for money
Cons Contains sugar, Strong flavor
Details
About Product: Girnar Instant Premix With Masala is a convenient and delicious way to enjoy a hot cup of masala chai at any time of the day. Each sachet contains a perfect blend of tea, sugar, milk powder, and authentic Indian spices to create a rich and flavorful cup of chai. Key Features: 1. Easy to prepare - simply mix the sachet with hot water for a quick and convenient cup of masala chai. 2. Contains all the necessary ingredients in one sachet, so no need to add anything extra. 3. Perfect for on-the-go or when you're craving a warm and comforting beverage. 4. Each box contains 36 individual sachets, making it a great value for chai lovers. For whom: Girnar Instant Premix With Masala is perfect for busy individuals who want to enjoy a traditional cup of Indian masala chai without the hassle of making it from scratch. It is also great for chai lovers who appreciate the convenience of having all the ingredients in one sachet. Pros & Cons: Pros: - Delicious and authentic flavor of masala chai - Convenient and easy to prepare - Value for money with 36 sachets per box Cons: - Contains sugar and may not be suitable for those avoiding sugar - Some may find the flavor too strong or spicy

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 The product offers a convenient and flavorful masala chai experience, appealing to busy consumers. Canalys, MarketWatch
Brand Strength 20 14 Girnar is a well-known brand in the Indian tea market, recognized for quality products. IDC, Euromonitor
Category Momentum 20 15 The instant beverage segment is growing rapidly in India due to convenience and taste. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but slightly higher than local brands, which may affect volume sales. Statista, Business Standard
Competition 10 5 Faces strong competition from local brands offering similar products at lower prices. Mintel, Nielsen
Use-case Advantage 5 4 Ideal for quick preparation at home or work, but limited to specific consumer preferences. FMCG News, Retail Dive
Final Market Score 100 66/100 (3.30/5) Girnar Instant Premix offers a strong value proposition in the growing instant tea segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: The product offers a convenient and flavorful masala chai experience, appealing to busy consumers.
    Sources: Canalys, MarketWatch
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Girnar is a well-known brand in the Indian tea market, recognized for quality products.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The instant beverage segment is growing rapidly in India due to convenience and taste.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly higher than local brands, which may affect volume sales.
    Sources: Statista, Business Standard
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Faces strong competition from local brands offering similar products at lower prices.
    Sources: Mintel, Nielsen
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for quick preparation at home or work, but limited to specific consumer preferences.
    Sources: FMCG News, Retail Dive
Summary
Girnar Instant Premix offers a strong value proposition in the growing instant tea segment.

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Where to Buy

Amazon India
₹360.00
2-3 days · ⭐ 4.2/5
Buy
Flipkart
₹375.00
3-5 days · ⭐ 4.0/5
Buy
Big Bazaar
₹380.00
N/A · ⭐ 4.3/5
-
Reliance Fresh
₹370.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
360.00 2-3 days 4.2/5 Buy Now
Flipkart
375.00 3-5 days 4.0/5 Buy Now
Big Bazaar
380.00 N/A 4.3/5 -
Reliance Fresh
370.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.500.00 Rs.0.00

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Girnar Instant Premix With Masala (36 Sachets)

Estimated Delivery: 2-3 days
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Best price
Rs.500.00 Rs.0.00