Chemist at Play Brightening Whitening Roll-On for Neck, Knee, and Elbow with Vitamin C, Hyaluronic Acid, AHAs, Niacinamide, and Ceramides - Exfoliates, Removes Pigmentation - 40ml

Chemist at Play Brightening Whitening Roll On is a powerful skincare product specially formulated for brightening and whitening the skin on the neck, knees, and elbows. With a blend of 6 different types of Vitamin C, Hyaluronic Acid, AHAs, Niacinamide, and Ceramides, this roll-on effectively exfoliates the skin and helps to remove pigmentation for a more even skin tone.
Key Features: - Contains 6 types of Vitamin C for brightening and antioxidants - Hyaluronic Acid for hydration and plumping effects - AHAs for gentle exfoliation and renewal of skin cells - Niacinamide for reducing inflammation and improving skin texture - Ceramides for restoring the skin barrier and locking in moisture
For those looking to target dark spots, pigmented areas, or areas of uneven skin tone on their neck, knees, and elbows, the Chemist at Play Brightening Whitening Roll On is the perfect solution. It is suitable for all skin types and can be easily incorporated into any skincare routine.
Pros: - Effective in brightening and lightening dark spots - Easy to use roll-on applicator for precise application - Contains a powerful blend of ingredients for maximum results - Suitable for all skin types Cons: - May cause sensitivity for those with very sensitive skin - Results may vary for individuals depending on skin type and condition

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich in key ingredients like Vitamin C and Hyaluronic Acid.	Vogue India
Brand Strength	20	15	Established brand with a loyal customer base in beauty segment.	Brand Equity
Category Momentum	20	10	Growing demand for brightening products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	6	Facing competition from other brightening and pigmentation removal products.	Beauty Insider
Use-case Advantage	5	5	Addresses specific skin concerns for neck, knee, and elbow areas.	Elle India
Final Market Score	100	66/100 (3.30/5)	Competitively priced brightening roll-on with strong brand presence.

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