Playful Glow Serum
Smart Rank ⓘ
71/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Brightens skin for a radiant glow
- Fades dark spots and hyperpigmentation
- Balances melanin production effectively
- Suitable for oily, combination, and sensitive skin types
Market-Based Score (India)
66/100 (3.30/5)
Decent Chemist At Play Vitamin C Face Serum offers a competitive solution in the Indian skincare market.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.3★ | 529 |
Total / Avg | 4.30★ | 529 |
Consensus:
4.30★ from 529 total reviews
Details
rategic.
Key Features: - Brightens skin - Gives a radiant glow - Fades dark spots - Treats hyperpigmentation - Balances melanin production - Contains ethyl ascorbic acid and glucosamine - Suitable for oily, combination, and sensitive skin types - Beginner-friendly
For whom: This serum is ideal for those looking to enhance their skin's radiance, fade dark spots, and treat hyperpigmentation. It is suitable for oily, combination, and sensitive skin types.
Pros: - Brightens skin and gives a natural glow - Effective in fading dark spots and treating hyperpigmentation - Balances melanin production - Suitable for a variety of skin types - Beginner-friendly
Cons: - May not show immediate results for some users - Sensitive skin types may need to do a patch test before use
Key Features: - Brightens skin - Gives a radiant glow - Fades dark spots - Treats hyperpigmentation - Balances melanin production - Contains ethyl ascorbic acid and glucosamine - Suitable for oily, combination, and sensitive skin types - Beginner-friendly
For whom: This serum is ideal for those looking to enhance their skin's radiance, fade dark spots, and treat hyperpigmentation. It is suitable for oily, combination, and sensitive skin types.
Pros: - Brightens skin and gives a natural glow - Effective in fading dark spots and treating hyperpigmentation - Balances melanin production - Suitable for a variety of skin types - Beginner-friendly
Cons: - May not show immediate results for some users - Sensitive skin types may need to do a patch test before use
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Offers a range of benefits suitable for various skin types. | Vogue India |
Brand Strength | 20 | 10 | Established brand with a loyal customer base. | Brand Equity |
Category Momentum | 20 | 15 | Growing demand for skincare products in the Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar vitamin C serums. | Beauty Insider |
Competition | 10 | 6 | Facing competition from both established and new skincare brands. | Cosmopolitan India |
Use-case Advantage | 5 | 5 | Addresses common skin concerns effectively. | Elle India |
Final Market Score | 100 | 66/100 (3.30/5) | Chemist At Play Vitamin C Face Serum offers a competitive solution in the Indian skincare market. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Offers a range of benefits suitable for various skin types.Sources: Vogue India -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Established brand with a loyal customer base.Sources: Brand Equity -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for skincare products in the Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar vitamin C serums.Sources: Beauty Insider -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from both established and new skincare brands.Sources: Cosmopolitan India -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Addresses common skin concerns effectively.Sources: Elle India
Summary
Chemist At Play Vitamin C Face Serum offers a competitive solution in the Indian skincare market.
Quick Compare

Rs.299.00
⭐ Reviews Summary
✅ What Users Love
- Brightens skin
- Gives glow
- Effective in fading dark spots
⚠️ What to Watch
- May not work for all skin types
- Some users experienced sensitivity
- Results may vary for individuals

Rs.299.00
⭐ Reviews Summary
✅ What Users Love
- Provides effective relief from prickly heat and skin irritation.
- Cooling sensation is refreshing and soothing.
- Pleasant fragrance of rose enhances user experience.
⚠️ What to Watch
- Some users report a residue left on skin after application.
- May not be effective for severe skin conditions.
- Packaging can be inconvenient for travel or on-the-go use.

Rs.450.00
⭐ Reviews Summary
✅ What Users Love
- Healthy ingredients with no artificial additives
- Convenient snack option for on-the-go
- Variety of flavors to choose from
⚠️ What to Watch
- Some find the taste bland or unappealing
- Texture may be too chewy for some preferences
- Higher price point compared to other snack bars
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Chemist At Play 10 Vitamin C Face Serum Brightens Gives Glow Fades Dark Spots Treats Hyperpigmentation Balances Melanin Production Ethyl Ascorbic Acid Glucosamine For Oily Combination Sensitive Skin Types Beginner Friendly Highly St
In Stock
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Rs.209.00 Rs.299.00 COD
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GO TO STORE GO TO STORE |
Chemist At Play 10 Vitamin C Face Serum Brightens Gives Glow Fades Dark Spots Treats Hyperpigmentation Balances Melanin Production Ethyl Ascorbic Acid Glucosamine For Oily Combination Sensitive Skin Types Beginner Friendly Highly St
In Stock
COD
|