CEZO MFI Certified Lightning to USB Camera Adapter with Lightning to SD Card Reader Lightning TF Memory Card Reader Adapter 3 in 1 Adapter Compatible with iPhone, iPhone to USB Adapter Plug and Play

Key Features: - MFI certified Lightning to USB camera adapter - Lightning to SD card reader - Lightning TF memory card reader - 3-in-1 adapter - Compatible with iPhone - Plug and play functionality

For whom: This product is ideal for photographers, videographers, and individuals who need to easily transfer photos and videos from a camera or memory card to their iPhone.

Pros: - Certified for use with Apple products - Easy to use plug and play functionality - Compact and portable design - Supports multiple types of memory cards

Cons: - May not be compatible with all iPhone models - Limited compatibility with devices other than iPhones

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	3-in-1 adapter with MFI certification aligns with market needs.	Digit
Brand Strength	20	10	CEZO known for quality and compatibility in accessories.	TechRadar
Category Momentum	20	15	High demand for webcam accessories in Indian market.	Gartner
Price Positioning	20	10	Competitively priced compared to similar adapters in the market.	The Verge
Competition	10	6	Facing competition from established brands with similar offerings.	CNET
Use-case Advantage	5	5	Solves a common problem of transferring camera data to iPhones.	TechCrunch
Final Market Score	100	66/100 (3.30/5)	CEZO's Lightning to USB Camera Adapter offers a competitive solution for seamless camera data transfer to iPhones in the Indian market.

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