Kelloggs Multigrain Chocos - Energy Boost 675g

0 reviews

Smart Rank ⓘ 75/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy a more chocolatey breakfast with Kellogg's New Multigrain Chocos
Fuel your day with the power of 5 essential nutrients in every bite
No-Maida formula makes it a wholesome choice for your kids' breakfast
Get 675g of delicious multigrain energy packed in every box

Market-Based Score (India)

66/100 (3.30/5)

Decent

Kellogg's New Multigrain Chocos positioned well in the competitive Indian breakfast cereal market.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.4★	4,349
Total / Avg	4.40★	4,349

Consensus: 4.40★ from 4,349 total reviews

Rs.305.00 Rs.350.00

Best price from

Amazon.in

Key Features

Category	Breakfast Cereal
Weight	675g
Nutrients	Protein, Fibre, Iron, Calcium, Vitamins
Flavor	Chocolatey
Maida	No
Target Audience	Kids
Pros	Nutritious, Delicious, Whole Grains
Cons	May contain added sugar

Details

Key Features: - Made with a mix of whole grains for a nutritious start to the day - More chocolatey flavor that kids will love - No maida (refined white flour) for a healthier choice - Packed with 5 essential nutrients: protein, fibre, iron, calcium, and vitamins

For whom: Kellogg's New Multigrain Chocos is perfect for kids who need a tasty and nutritious breakfast option to fuel their day. Parents will appreciate that it is made without maida and provides important nutrients for growing children.

Pros: - Delicious chocolate flavor that kids will enjoy - Provides a good source of protein, fibre, and other essential nutrients - Made with whole grains for added nutrition - No maida for a healthier breakfast option

Cons: - May contain added sugar - Some picky eaters may not enjoy the combination of flavors

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Multigrain and no-maida align with current health trends in India.	Euromonitor
Brand Strength	20	18	Kellogg's established reputation for quality and taste in India.	Brand Equity
Category Momentum	20	15	Growing demand for healthy breakfast options in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	0	Intense competition in the breakfast cereal segment in India.	AC Nielsen
Use-case Advantage	5	3	Convenient and nutritious breakfast option for busy parents.	Grocery Times
Final Market Score	100	66/100 (3.30/5)	Kellogg's New Multigrain Chocos positioned well in the competitive Indian breakfast cereal market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Multigrain and no-maida align with current health trends in India.

Sources: Euromonitor
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Kellogg's established reputation for quality and taste in India.

Sources: Brand Equity
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for healthy breakfast options in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in the market.

Sources: Retail360
Competition 0/10

Weight: 10

Contribution: 0

Rationale: Intense competition in the breakfast cereal segment in India.

Sources: AC Nielsen
Use-case Advantage 3/5

Weight: 5

Contribution: 3

Rationale: Convenient and nutritious breakfast option for busy parents.

Sources: Grocery Times

Summary

Kellogg's New Multigrain Chocos positioned well in the competitive Indian breakfast cereal market.

Quick Compare

Kelloggs Multigrain Chocos - Energy Boost 675g

Rs.350.00

⭐ Reviews Summary

✅ What Users Love

Rich in essential nutrients like protein, fiber, and vitamins.
Appealing chocolate flavor that kids enjoy.
No maida, making it a healthier breakfast option.

⚠️ What to Watch

Some consumers find it too sweet for their taste.
Packaging may not be resealable, affecting freshness.
Higher price point compared to similar cereals.

Eco Valley Protein Oats - 1 KG

Rs.215.00

⭐ Reviews Summary

✅ What Users Love

High in protein and fiber, promoting satiety and health.
Quick cooking time of 3 minutes, convenient for busy mornings.
100% natural grain with no added sugar, appealing to health-conscious consumers.

⚠️ What to Watch

Texture may be too chewy for some preferences.
Flavor can be bland without added ingredients.
Packaging may not be resealable, affecting freshness.

Post Almond Crunch 411G

Rs.1,000.00

⭐ Reviews Summary

✅ What Users Love

Great taste with a perfect balance of sweetness and crunch.
Contains real almonds, adding a nutritious element.
Versatile for breakfast or as a snack option.

⚠️ What to Watch

Some consumers find it too sweet for their preference.
Almond pieces can be inconsistent in quantity.
Packaging may not keep the cereal fresh for long.

True Elements Oats 2kg

Rs.800.00

⭐ Reviews Summary

✅ What Users Love

High in fiber and protein, promoting satiety.
Gluten-free, suitable for those with gluten intolerance.
Versatile for various recipes and easy to prepare.

⚠️ What to Watch

Longer cooking time compared to instant oats.
Texture may be too chewy for some consumers.
Packaging may not be resealable, affecting freshness.

Where to Buy

Amazon India

₹315.00

2-3 days · ⭐ 4.5/5

Buy

BigBasket

₹320.00

Same day · ⭐ 4/5

Buy

Reliance Fresh

₹325.00

N/A · ⭐ 4/5

More Supermarket

₹330.00

N/A · ⭐ 3.5/5

Store	Price (₹)	Delivery	Rating	Link
Amazon India	315.00	2-3 days	4.5/5	Buy Now
BigBasket	320.00	Same day	4/5	Buy Now
Reliance Fresh	325.00	N/A	4/5	-
More Supermarket	330.00	N/A	3.5/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Kellogg's New Multigrain Chocos, 675g \| Multigrain Energy, More Chocolatey \| No-Maida \| Power of 5 nutrients Protein, Fibre, Iron, calcium, Vitamins \| Kids Breakfast cereal Estimated Delivery: 2-3 days In Stock	Rs.305.00 Rs.350.00 COD	GO TO STORE GO TO STORE
Kellogg's New Multigrain Chocos, 675g \| Multigrain Energy, More Chocolatey \| No-Maida \| Power of 5 nutrients Protein, Fibre, Iron, calcium, Vitamins \| Kids Breakfast cereal Estimated Delivery: 2-3 days In Stock COD