Ikkiyam Jowar Flakes - Fiber Boost 250g
Smart Rank ⓘ
58/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enjoy a nutritious breakfast with Ikkiyam Jowar Flakes, made from organic Cholam/Sorghum, ensuring a healthy start to your day.
- High in fiber and gluten-free, these flakes support your weight loss journey while providing essential nutrients for your body.
- Ideal for health-conscious individuals, Ikkiyam Jowar Flakes offer a wholesome alternative to traditional rice poha for a balanced diet.
- Packaged in a convenient 250-gram size, these premium quality flakes are perfect for quick and easy meal preparation.
Market-Based Score (India)
66/100 (3.30/5)
Decent Organic Jowar Flakes with high fiber content positioned well in growing Indian breakfast cereal market.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 3.9★ | 54 |
Total / Avg | 3.90★ | 54 |
Consensus:
3.90★ from 54 total reviews
Key Features
Category | Breakfast Cereal |
---|---|
Type | Gluten Free |
Main Ingredient | Cholam/Sorghum |
Fiber Content | High Fiber |
Weight | 250 Gram |
Price | 275.00 |
Health Benefits | Weight Loss |
Quality | Organic & Premium |
Details
- About Product
Ikkiyam Jowar Flakes(Poha) is made from organic and premium quality Cholam/Sorghum, making it a high fiber whole grain millet poha. It is gluten-free and perfect for a healthy breakfast option.
- Key Features
The key features of Ikkiyam Jowar Flakes(Poha) include being organic, premium quality, high in fiber, gluten-free, and perfect for weight loss. It is a nutritious and wholesome breakfast option that can help you in your weight loss journey.
- For whom
This product is perfect for health-conscious individuals looking for a nutritious and gluten-free breakfast option. It is also ideal for those who are on a weight loss journey and looking to incorporate whole grains into their diet.
- Pros & Cons
Pros: High in fiber, organic, premium quality, gluten-free, perfect for weight loss. Cons: Some may find the taste different from traditional poha made from rice.
Ikkiyam Jowar Flakes(Poha) is made from organic and premium quality Cholam/Sorghum, making it a high fiber whole grain millet poha. It is gluten-free and perfect for a healthy breakfast option.
- Key Features
The key features of Ikkiyam Jowar Flakes(Poha) include being organic, premium quality, high in fiber, gluten-free, and perfect for weight loss. It is a nutritious and wholesome breakfast option that can help you in your weight loss journey.
- For whom
This product is perfect for health-conscious individuals looking for a nutritious and gluten-free breakfast option. It is also ideal for those who are on a weight loss journey and looking to incorporate whole grains into their diet.
- Pros & Cons
Pros: High in fiber, organic, premium quality, gluten-free, perfect for weight loss. Cons: Some may find the taste different from traditional poha made from rice.
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | High fiber and gluten-free align with current health trends. | Nielsen |
Brand Strength | 20 | 10 | Established brand reputation in organic food segment. | Euromonitor |
Category Momentum | 20 | 15 | Growing demand for healthy breakfast options in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar organic cereals. | Gartner |
Competition | 10 | 6 | Facing competition from other premium organic cereal brands. | Forrester |
Use-case Advantage | 5 | 5 | Ideal for weight loss diets due to low calorie content. | Kantar |
Final Market Score | 100 | 66/100 (3.30/5) | Organic Jowar Flakes with high fiber content positioned well in growing Indian breakfast cereal market. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: High fiber and gluten-free align with current health trends.Sources: Nielsen -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Established brand reputation in organic food segment.Sources: Euromonitor -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for healthy breakfast options in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar organic cereals.Sources: Gartner -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from other premium organic cereal brands.Sources: Forrester -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Ideal for weight loss diets due to low calorie content.Sources: Kantar
Summary
Organic Jowar Flakes with high fiber content positioned well in growing Indian breakfast cereal market.
Quick Compare

Rs.275.00
⭐ Reviews Summary
✅ What Users Love
- High fiber content supports digestive health.
- Gluten-free, suitable for various dietary needs.
- Versatile and easy to prepare for quick meals.
⚠️ What to Watch
- Some users found the texture less appealing.
- Flavor may be bland for those expecting stronger taste.
- Higher price point compared to regular cereals.

Rs.560.00
⭐ Reviews Summary
✅ What Users Love
- Convenient ready-to-eat option for busy parents.
- Nutrient-rich with vitamins, minerals, and protein.
- No added sugar or preservatives, making it a healthy choice.
⚠️ What to Watch
- Some parents found the texture too thick for younger babies.
- Limited flavor variety may not appeal to all children.
- Higher price point compared to homemade alternatives.

Rs.650.00
⭐ Reviews Summary
✅ What Users Love
- Nutritious blend of multi millets and jaggery.
- Good taste and natural sweetness from jaggery.
- Convenient packaging for health-conscious consumers.
⚠️ What to Watch
- Some users found the texture gritty.
- Limited flavor variety compared to other health mixes.
- Higher price point compared to similar products.

Rs.0.00
⭐ Reviews Summary
✅ What Users Love
- High quality and great texture for oatmeal dishes
- Gluten-free certification appeals to health-conscious consumers
- Versatile for various recipes beyond breakfast
⚠️ What to Watch
- Some find it pricier compared to regular oats
- Occasional complaints about packaging issues
- Taste may not be preferred by everyone
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Ikkiyam Jowar Flakes(Poha) | Organic and Premium Cholam/Sorghum(Flakes) | High Fiber Whole Grain Millet Poha | Gluten Free Breakfast Cereal Pohe Best For Weight Loss | Pack of 1 | 250 Gram Estimated Delivery: 2-3 days
In Stock
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Rs.199.00 Rs.275.00 COD
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GO TO STORE GO TO STORE |
Ikkiyam Jowar Flakes(Poha) | Organic and Premium Cholam/Sorghum(Flakes) | High Fiber Whole Grain Millet Poha | Gluten Free Breakfast Cereal Pohe Best For Weight Loss | Pack of 1 | 250 Gram Estimated Delivery: 2-3 days
In Stock
COD
|