Britannia Jim Jam Biscuits - 138g

0 reviews
Smart Rank ⓘ 81/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Delicious sweet and tangy jam filling for a delightful snack experience
  • Crunchy biscuit texture adds a satisfying crunch to your snacking moments
  • Convenient packaging makes it easy to enjoy on-the-go or in lunchboxes
  • Suitable for both kids and adults seeking a tasty treat with a mix of flavors

Market-Based Score (India)

76/100 (3.80/5)
Good value
Britannia Treat Jim Jam Biscuits offer a strong value proposition in the competitive Indian snacks & sweets market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 19,251
Total / Avg 4.40★ 19,251
Consensus: 4.40★ from 19,251 total reviews
Rs.29.00 Rs.35.00
Best price from Amazon.in Amazon.in
Details
Britannia Treat Jim Jam Biscuits are a popular snack option for both kids and adults alike. These biscuits are loved for their sweet and tangy combination of jam sandwiched between crunchy biscuits.
Key Features: - Sweet and tangy jam filling - Crunchy biscuit texture - Convenient packaging for on-the-go snacking
For whom: Britannia Treat Jim Jam Biscuits are perfect for those who enjoy a mix of sweet and tangy flavors in their snacks. They are great for kids' lunchboxes, as well as for adults looking for a tasty treat.
Pros: - Delicious combination of flavors - Convenient packaging for easy snacking - Suitable for both kids and adults
Cons: - May be too sweet for some individuals - Not suitable for those with dietary restrictions such as gluten intolerance Enjoy the delightful taste of Britannia Treat Jim Jam Biscuits with your family and friends!

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Britannia Treat Jim Jam Biscuits align well with Indian taste preferences Food Navigator Asia, Food Business News
Brand Strength 20 18 Britannia is a trusted brand with strong market presence ET Brand Equity, The Economic Times
Category Momentum 20 15 Growing demand for snacks & sweets in Indian market Mint, Business Standard
Price Positioning 20 10 Competitively priced for the value offered in the market Livemint, The Hindu Business Line
Competition 10 10 Facing moderate competition from local and international snack brands Business Today, The Financial Express
Use-case Advantage 5 3 Convenient snack option for all age groups Food & Beverage News, Food Technology
Final Market Score 100 76/100 (3.80/5) Britannia Treat Jim Jam Biscuits offer a strong value proposition in the competitive Indian snacks & sweets market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Britannia Treat Jim Jam Biscuits align well with Indian taste preferences
    Sources: Food Navigator Asia, Food Business News
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Britannia is a trusted brand with strong market presence
    Sources: ET Brand Equity, The Economic Times
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for snacks & sweets in Indian market
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for the value offered in the market
    Sources: Livemint, The Hindu Business Line
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing moderate competition from local and international snack brands
    Sources: Business Today, The Financial Express
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Convenient snack option for all age groups
    Sources: Food & Beverage News, Food Technology
Summary
Britannia Treat Jim Jam Biscuits offer a strong value proposition in the competitive Indian snacks & sweets market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.29.00 Rs.35.00

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Britannia Treat Jim Jam Biscuits, 138g

Estimated Delivery: 2-3 days
In Stock COD

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Rs.29.00 Rs.35.00