Britannia Choco Stars Chunky Cookie - 69g

0 reviews

Smart Rank ⓘ 75/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Delicious chunky chocolate-topped cookies for chocolate lovers
Rich and indulgent flavor with crisp, satisfying crunch
Convenient individual packaging ideal for on-the-go snacking
Perfect treat for satisfying chocolate cravings any time

Market-Based Score (India)

76/100 (3.80/5)

Good value

Britannia Pure Magic Choco Stars well-positioned in growing premium snack segment.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.4★	297
Total / Avg	4.40★	297

Consensus: 4.40★ from 297 total reviews

Rs.26.00 Rs.30.00

Best price from

Amazon.in

Key Features

Category	Cookie
Weight	69 Gram
Flavor	Chunky Chocolate
Texture	Crisp and Crunchy
Packaging	Individual Packaging
Pros	Rich chocolate flavor
Pros	Convenient packaging
Pros	Perfect for on-the-go snacking
Cons	May be high in sugar and calories

Details

Britannia Pure Magic Choco Stars are delicious chunky chocolate-topped cookies that offer a delightful snacking experience. These cookies are perfect for satisfying your chocolate cravings any time of the day.

Key Features: - Chunky chocolate topping adds a rich and indulgent flavor - Crisp and crunchy texture for a satisfying bite - Convenient individual packaging for on-the-go snacking

For whom: These cookies are perfect for chocolate lovers who enjoy a crispy and crunchy snack. They are ideal for anyone looking for a delicious treat to enjoy during a break or as a quick snack.

Pros: - Rich chocolate flavor - Convenient packaging - Perfect for on-the-go snacking

Cons: - May be high in sugar and calories for some individuals

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Chunky chocolate topping aligns with consumer preference for rich flavors.	Retail Insight, Grocery Gazette
Brand Strength	20	18	Britannia is a trusted brand with strong market presence.	Brand Equity, Nielsen
Category Momentum	20	15	Growing demand for indulgent snacks in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced for the premium snacking segment.	Price Watch, Retail Today
Competition	10	8	Facing strong competition from other premium snack brands.	Market Watch, Retail Monitor
Use-case Advantage	5	5	Convenient on-the-go snack for all age groups.	Consumer Reports
Final Market Score	100	76/100 (3.80/5)	Britannia Pure Magic Choco Stars well-positioned in growing premium snack segment.

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Chunky chocolate topping aligns with consumer preference for rich flavors.

Sources: Retail Insight, Grocery Gazette
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Britannia is a trusted brand with strong market presence.

Sources: Brand Equity, Nielsen
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for indulgent snacks in Indian market.

Sources: Mintel, Euromonitor
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced for the premium snacking segment.

Sources: Price Watch, Retail Today
Competition 8/10

Weight: 10

Contribution: 8

Rationale: Facing strong competition from other premium snack brands.

Sources: Market Watch, Retail Monitor
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Convenient on-the-go snack for all age groups.

Sources: Consumer Reports

Summary

Britannia Pure Magic Choco Stars well-positioned in growing premium snack segment.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Britannia Pure Magic Choco Stars, Chunky Chocolate Topped Cookie,69 Gram Estimated Delivery: 2-3 days In Stock	Rs.26.00 Rs.30.00 COD	GO TO STORE GO TO STORE
Britannia Pure Magic Choco Stars, Chunky Chocolate Topped Cookie,69 Gram Estimated Delivery: 2-3 days In Stock COD