Brillare Anti Dandruff Shampoo Lactylate Salicylic Acid Reduces Dandruff Flakes in 1 Wash Soothes Rough Itchy Sensitive Scalp Controls Oil Promotes Stronger Healthier Hair 200 ml

Brillare Anti Dandruff Shampoo Lactylate Salicylic Acid Reduces Dandruff Flakes in 1 Wash Soothes Rough Itchy Sensitive Scalp Controls Oil Promotes Stronger Healthier Hair 200 ml

Brillare Anti-Dandruff Shampoo is specially formulated with Lactylate and Salicylic Acid to effectively reduce flakes, soothe the scalp, control oil, and promote healthier hair. This 200 ml bottle is perfect for those struggling with dandruff and scalp issues.

Key Features: - Contains Lactylate and Salicylic Acid - Reduces flakes and soothes the scalp - Controls oil production - Promotes healthier hair

For whom: This shampoo is suitable for people dealing with dandruff, dry scalp, and oily hair. It is safe for daily use and can be used by both men and women.

Pros: - Effectively reduces flakes - Soothes and calms the scalp - Controls oil production - Leaves hair feeling healthier and cleaner

Cons: - May not work for severe dandruff cases - Some users may find the scent too strong

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains key ingredients for effective dandruff control and hair health.	CosmeticsDesignAsia
Brand Strength	20	18	Established brand with positive reputation among consumers.	Brandwatch
Category Momentum	20	15	Growing demand for anti-dandruff products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar anti-dandruff shampoos in the market.	Euromonitor
Competition	10	0	Intense competition from other anti-dandruff shampoo brands in the market.	Nielsen
Use-case Advantage	5	3	Offers multiple benefits like reducing flakes, soothing scalp, and controlling oil.	Kantar
Final Market Score	100	66/100 (3.30/5)	Well-positioned anti-dandruff shampoo with strong brand and competitive pricing.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—