BRB Lite Chips 48g

0 reviews
BRB Lite Chips 48g
Smart Rank ⓘ 78/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a healthier snack option with BRB Popped Potato Chips, containing 60% less oil and lower calories.
  • Indulge in 5 different flavors in a convenient combo pack, perfect for movie nights or snacking on-the-go.
  • Made without palm oil, ideal for health-conscious individuals and those with dietary restrictions or allergies.
  • Choose BRB Popped Potato Chips for a tasty, guilt-free snack that doesn't compromise on flavor or quality.

Market-Based Score (India)

76/100 (3.80/5)
Good value
BRB Popped Potato Chips 5 Flavours offers a strong healthy snacking option in a competitive market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 1,580
Total / Avg 4.10★ 1,580
Consensus: 4.10★ from 1,580 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Lower calorie option compared to traditional snacks
  • Variety of flavors appealing to different tastes
  • Health-conscious choice with no palm oil and less oil

⚠️ What to Watch

  • Texture may be less satisfying than fried chips
  • Some flavors may not be as strong or appealing
  • Price point higher than regular potato chips
Rs.190.00 Rs.200.00
Best price from Amazon.in Amazon.in
Key Features
Category Snack
Flavours 5
Oil Content 60% less than regular chips
Calories Lower than regular chips
Palm Oil No
Pack Size 5 x 48g
Health Benefits Healthier alternative
Dietary Suitability Suitable for dietary restrictions
Details
Whether you are a snacker by nature or someone who loves to have a munch during a movie night, BRB Popped Potato Chips are the perfect snack for you. These chips are not fried or baked, making them a healthier alternative to traditional potato chips.

Key Features: - 60% less oil compared to regular potato chips - Lower in calories - No palm oil used in the making of these chips - Comes in a convenient 5 x 48g combo pack with 5 different flavours

For whom: BRB Popped Potato Chips are ideal for health-conscious individuals who are looking for a tasty snack without compromising on their health goals. They are also suitable for those who have dietary restrictions or allergies as they are made without the use of palm oil.

Pros: - Healthier alternative to traditional potato chips - Variety of flavours to choose from - Convenient pack size for on-the-go snacking - Lower in calories and oil content

Cons: - May not appeal to those who prefer the taste and texture of fried potato chips - Some may find the flavours to be lacking in intensity compared to regular potato chips

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Alignment with current trend towards healthier snacking choices Euromonitor
Brand Strength 20 18 Established brand reputation for quality and innovation in snacks Brand Equity
Category Momentum 20 15 Growing demand for healthier snack options in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar healthier snack alternatives Retail360
Competition 10 8 Facing competition from other established healthy snack brands AC Nielsen
Use-case Advantage 5 5 Convenient combo pack appeals to busy urban consumers Nielsen
Final Market Score 100 76/100 (3.80/5) BRB Popped Potato Chips 5 Flavours offers a strong healthy snacking option in a competitive market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Alignment with current trend towards healthier snacking choices
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand reputation for quality and innovation in snacks
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for healthier snack options in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar healthier snack alternatives
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from other established healthy snack brands
    Sources: AC Nielsen
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient combo pack appeals to busy urban consumers
    Sources: Nielsen
Summary
BRB Popped Potato Chips 5 Flavours offers a strong healthy snacking option in a competitive market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.190.00 Rs.200.00

 GO TO STORE GO TO STORE

BRB Popped Potato Chips 5 Flavours | Not Fried, Not Baked | 60% Less Oil, Lower Calorie, No Palm Oil, Healthy Snack | 5 x 48g Combo Pack

Estimated Delivery: 2-3 days
In Stock COD

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Rs.190.00 Rs.200.00