Boult Audio Z60 Truly Wireless in Ear Earbuds with 60H Playtime, 4 Mics ENC Clear Calling, 50ms Low Latency Gaming, 13mm Bass Driver, Type-C Fast Charging, IPX5 ear buds TWS Bluetooth 5.3(Raven Black)

The Boult Audio Z60 truly wireless in-ear earbuds are designed to provide a seamless audio experience with a playtime of up to 60 hours. With 4 microphones equipped with ENC (Environmental Noise Cancellation) technology, these earbuds ensure clear and crisp calling quality. The low latency of just 50ms makes them perfect for gaming, while the 13mm bass driver delivers powerful and immersive sound.

These earbuds are ideal for music enthusiasts, gamers, professionals who make a lot of calls, and anyone looking for a high-quality audio experience on the go. The IPX5 rating makes them resistant to water splashes and sweat, making them suitable for workouts and outdoor activities.

Pros: - Long battery life of up to 60 hours - Clear calling quality with 4 microphones and ENC technology - Low latency for gaming - Powerful bass driver for immersive sound - IPX5 rating for water and sweat resistance

Cons: - May not fit everyone's ears comfortably - Some users may experience connectivity issues - Limited color options available

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features like 60H playtime and 13mm bass driver align well with market expectations.	Gadgets360
Brand Strength	20	18	Boult Audio known for quality audio products in India.	Canalys
Category Momentum	20	15	Growing demand for in-ear headphones in Indian market.	IDC
Price Positioning	20	10	Competitively priced compared to similar offerings in the market.	TechRadar
Competition	10	0	Intense competition in the in-ear headphones segment in India.	Gizmodo
Use-case Advantage	5	3	Versatile for music, calls, and gaming needs of Indian consumers.	TechCrunch
Final Market Score	100	66/100 (3.30/5)	Boult Audio Z60 offers a compelling mix of features and value in the Indian in-ear headphones market.

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