Bombay Shaving Company Exfoliating Bath Soaps includes Activated Charcoal Menthol Tea Tree and Shea Butter Soaps 100g Pack of 4

Bombay Shaving Company Exfoliating Bath Soaps includes Activated Charcoal Menthol Tea Tree and Shea Butter Soaps 100g Pack of 4

This pack of 4 exfoliating bath soaps from Bombay Shaving Company offers a refreshing and rejuvenating experience for your skin. Each soap is enriched with activated charcoal, menthol, tea tree, and shea butter to cleanse, exfoliate, and moisturize your skin effectively.

Key Features:
- Activated charcoal helps to deep clean pores and remove impurities
- Menthol provides a cooling sensation and helps to refresh the skin
- Tea tree oil has antibacterial properties to prevent acne and skin infections
- Shea butter moisturizes and nourishes the skin

For whom:
This exfoliating bath soap pack is suitable for both men and women who want to achieve smooth, clear, and healthy-looking skin. It is ideal for all skin types, including sensitive skin.

Pros:
- Deep cleanses and purifies the skin
- Refreshes and invigorates the skin
- Moisturizes and nourishes the skin
- Helps to prevent acne and skin infections

Cons:
- Some users may find the menthol sensation too intense
- The soap may melt quickly if left in a wet soap dish

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Combination of activated charcoal, menthol, tea tree, and shea butter aligns with current consumer preferences for skincare benefits.	Euromonitor
Brand Strength	20	18	Established brand with a loyal customer base and positive reviews.	Brandwatch
Category Momentum	20	15	Growing demand for natural skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium soap bars in the market.	GfK
Competition	10	8	Facing moderate competition from other premium soap bar brands offering similar natural ingredients.	Nielsen
Use-case Advantage	5	5	Offers exfoliating properties suitable for daily use, meeting the needs of consumers looking for effective skincare solutions.	Kantar
Final Market Score	100	76/100 (3.80/5)	Well-positioned premium soap bars with natural ingredients catering to growing demand in the Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—