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Bath and Body Works Into The Night Body Wash 295 ml 10 fl oz Body Wash Woodsy Fragrance For Women

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Bath and Body Works Into The Night Body Wash 295 ml 10 fl oz Body Wash Woodsy Fragrance For Women
Smart Rank ⓘ 51/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Transport yourself to a peaceful night in the woods with rich and woodsy fragrance
  • Enriched with Shea Butter and Vitamin E for moisturizing and nourishing experience
  • Leaves skin clean, soft, and refreshed with a long-lasting lingering fragrance
  • Ideal for women seeking a luxurious and unique shower experience with earthy scents

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong product positioned well in the growing premium body wash gel segment in India.

Reviews across marketplaces

PlatformRatingReviews
amazon 5★ 6
Total / Avg 5.00★ 6
Consensus: 5.00★ from 6 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Pleasant woodsy fragrance that lasts throughout the day.
  • Leaves skin feeling soft and moisturized after use.
  • Rich lather that cleanses effectively without drying skin.

⚠️ What to Watch

  • Some users find the scent too strong or overpowering.
  • Price point is considered high compared to similar products.
  • Packaging can be prone to leaks if not stored properly.
Rs.299.00 Rs.999.00
Best price from Amazon.in Amazon.in
Key Features
Category Body Wash
Volume 295 ml / 10 fl oz
Fragrance Woodsy
Target Audience Women
Key Features Luxurious, long-lasting fragrance
Pros Highly moisturizing, long-lasting scent
Cons Fragrance may be too strong for some
Details

Bath and Body Works Into The Night Body Wash 295 ml 10 fl oz Body Wash Woodsy Fragrance For Women



Key Features: This body wash has a luxurious, long-lasting fragrance with notes of dark berries, midnight jasmine and rich amber. It lathers well and leaves skin feeling soft and clean.

For whom: This body wash is perfect for women who enjoy a sophisticated and slightly seductive scent. It is ideal for those who want to elevate their shower routine with a rich and indulgent fragrance.

Pros: The Into The Night Body Wash is highly moisturizing and leaves skin feeling hydrated and nourished. The scent is long-lasting and lingers on the skin throughout the day.

Cons: Some may find the fragrance to be too strong for everyday use, as it is quite potent and may not appeal to those who prefer lighter scents.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The fragrance and size options cater well to Indian consumer preferences. Kantar
Brand Strength 20 10 Bath and Body Works is a well-known brand in India. Euromonitor
Category Momentum 20 15 Growing demand for premium body wash gels in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar premium body wash gels in India. GfK
Competition 10 6 Facing competition from other premium body wash gel brands in India. IDC
Use-case Advantage 5 5 Offers a luxurious and refreshing bathing experience for women. Euromonitor
Final Market Score 100 66/100 (3.30/5) Strong product positioned well in the growing premium body wash gel segment in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The fragrance and size options cater well to Indian consumer preferences.
    Sources: Kantar
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Bath and Body Works is a well-known brand in India.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium body wash gels in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium body wash gels in India.
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other premium body wash gel brands in India.
    Sources: IDC
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Offers a luxurious and refreshing bathing experience for women.
    Sources: Euromonitor
Summary
Strong product positioned well in the growing premium body wash gel segment in India.

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Where to Buy

Amazon India
₹1499.00
2-4 days · ⭐ 4.5/5
Buy
Nykaa
₹1599.00
3-5 days · ⭐ 4.2/5
Buy
Shoppers Stop
₹1699.00
N/A · ⭐ 4/5
-
Lifestyle
₹1599.00
N/A · ⭐ 4.3/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
1499.00 2-4 days 4.5/5 Buy Now
Nykaa
1599.00 3-5 days 4.2/5 Buy Now
Shoppers Stop
1699.00 N/A 4/5 -
Lifestyle
1599.00 N/A 4.3/5 -

Price Comparison

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Amazon.in More Detail

Rs.299.00 Rs.999.00

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Estimated Delivery: 2-3 days
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Rs.299.00 Rs.999.00