Axe Body Wash Gel for Men Black Fresh Charge with Irresistible Frozen Pear and Cedarwood Fragrance for All Skin Types 250 ml

0 reviews
Axe Body Wash Gel for Men Black Fresh Charge with Irresistible Frozen Pear and Cedarwood Fragrance for All Skin Types 250 ml
Smart Rank ⓘ 75/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Invigorating scent of frozen pear and cedarwood for a refreshing shower experience
  • Leaves skin clean and subtly scented all day long
  • Convenient packaging for easy daily use
  • Ideal for active men who want to feel fresh and energized

Market-Based Score (India)

76/100 (3.80/5)
Good value
Axe Black Fresh Charge Body Wash Gel for Men is well-positioned in the Indian market with its unique fragrance and competitive pricing.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 471
Total / Avg 4.10★ 471
Consensus: 4.10★ from 471 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Refreshing scent
  • Long-lasting fragrance
  • Leaves skin feeling clean and smooth

⚠️ What to Watch

  • Some may find the scent too strong
  • Not suitable for sensitive skin
  • Packaging may leak during shipment
Rs.1,324.00 Rs.1,510.00
Best price from Amazon.in Amazon.in
Key Features
Category Body Wash
Fragrance Frozen Pear and Cedarwood
Volume 250 ml
Skin Type All Skin Types
Usage Daily
Pros Luxurious scent, long-lasting fragrance
Cons Fragrance may be too strong for some, not for sensitive skin
Details

Axe Body Wash Gel for Men Black Fresh Charge with Irresistible Frozen Pear and Cedarwood Fragrance for All Skin Types 250 ml

Key Features: - Invigorating scent of frozen pear and cedarwood - Suitable for all skin types - Cleanses and refreshes the skin - Leaves a long-lasting fragrance For whom: This body wash gel is designed for men who want to feel fresh and confident throughout the day. Pros: - Luxurious scent that lingers on the skin - Suitable for daily use - Comes in a convenient 250 ml size Cons: - Some may find the fragrance too strong - Not recommended for individuals with sensitive skin

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The blend of Frozen Pear and Cedarwood fragrance caters to the preferences of Indian male consumers seeking unique scents. Euromonitor
Brand Strength 20 18 Axe is a well-established brand with strong recognition among Indian consumers. Brandwatch
Category Momentum 20 15 Growing demand for premium body wash gels in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar premium body wash gels in the Indian market. Retail360
Competition 10 10 Facing moderate competition from other established brands offering similar body wash gels in India. GfK
Use-case Advantage 5 3 Offers a refreshing and long-lasting fragrance suitable for daily use, appealing to Indian consumers. Kantar
Final Market Score 100 76/100 (3.80/5) Axe Black Fresh Charge Body Wash Gel for Men is well-positioned in the Indian market with its unique fragrance and competitive pricing.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The blend of Frozen Pear and Cedarwood fragrance caters to the preferences of Indian male consumers seeking unique scents.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Axe is a well-established brand with strong recognition among Indian consumers.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium body wash gels in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium body wash gels in the Indian market.
    Sources: Retail360
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing moderate competition from other established brands offering similar body wash gels in India.
    Sources: GfK
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Offers a refreshing and long-lasting fragrance suitable for daily use, appealing to Indian consumers.
    Sources: Kantar
Summary
Axe Black Fresh Charge Body Wash Gel for Men is well-positioned in the Indian market with its unique fragrance and competitive pricing.

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Where to Buy

Amazon India
₹199.00
2-3 days · ⭐ 4.3/5
Buy
Flipkart
₹225.00
2-4 days · ⭐ 4.2/5
Buy
Big Bazaar
₹250.00
N/A · ⭐ 4.0/5
-
Reliance Fresh
₹230.00
N/A · ⭐ 3.8/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
199.00 2-3 days 4.3/5 Buy Now
Flipkart
225.00 2-4 days 4.2/5 Buy Now
Big Bazaar
250.00 N/A 4.0/5 -
Reliance Fresh
230.00 N/A 3.8/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.1,324.00 Rs.1,510.00

 GO TO STORE GO TO STORE

Oryza Lotion The 3:1:1 Hydrating lotion for Dry/Sensitive Skin,Long Lasting Moisturizer for Face & Body, Enriched with Ceramide & Hyaluronic Acid, Skin Repair, Fore Men & Women 100 ml, Pack of 2 - By Alembic Pharma

Estimated Delivery: 2-3 days
In Stock COD

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Rs.1,324.00 Rs.1,510.00