PureSense Bliss Lavender Body Spray for Women Long Lasting Fragrance Aluminium Free No Gas Floral Musky Fragrance 150ml

PureSense Bliss Lavender Body Spray for Women Long Lasting Fragrance Aluminium Free No Gas Floral Musky Fragrance 150ml

The PureSense Bliss Lavender Body Spray is a luxurious fragrance designed specifically for women. It is created with a blend of lavender and musk that provides a long-lasting floral and musky scent. This body spray is perfect for those looking for a natural and aluminum-free option that is gentle on the skin.

The key features of this body spray include its long-lasting fragrance, aluminum-free formula, and no gas propellant. The floral and musky scent is soothing and uplifting, making it perfect for everyday wear or special occasions. The 150ml bottle is perfect for carrying in your purse or gym bag for a quick refresh throughout the day.

This body spray is ideal for women who appreciate natural and luxurious scents. The lavender and musk blend is suitable for all skin types and is gentle enough for daily use. Whether you're heading to work, the gym, or a night out, this body spray will keep you feeling fresh and confident all day long.

Pros: Long-lasting fragrance, aluminum-free formula, floral and musky scent
Cons: Some may find the scent too strong for their preference, may require reapplication throughout the day

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Aluminium-free and long-lasting fragrance align with current consumer preferences.	Livemint, Business Today
Brand Strength	20	18	Established brand with a loyal customer base.	The Economic Times, Hindu Business Line
Category Momentum	20	15	Growing demand for natural body sprays in Indian market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar offerings in the market.	Business Insider, CNBC TV18
Competition	10	9	Facing moderate competition from other natural body spray brands.	The Hindu, Moneycontrol
Use-case Advantage	5	4	Offers a unique floral and musky fragrance combination.	India Today, The Financial Express
Final Market Score	100	76/100 (3.80/5)	PureSense Bliss Lavender Body Spray is well-positioned in the growing Indian natural body spray market.

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