Boroplus Nourishing Lotion - 400ml

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Deeply hydrates and nourishes the skin for a soft and supple feel
  • Fast-absorbing formula ensures quick application without greasiness
  • Suitable for all skin types, providing long-lasting hydration
  • Ideal for those seeking a natural solution to dry or rough skin issues

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong market potential for Boroplus Ayurvedic Doodh Kesar Body Lotion in India.
Rs.285.00 Rs.399.00
Best price from Amazon.in Amazon.in
Key Features
Category Body Lotion
Volume 400ml
Key Ingredients Milk, Saffron
Formula Non-greasy
Absorption Quick
Hydration Long-lasting
Skin Type All
Fragrance Pleasant
Details


This Boroplus Ayurvedic Doodh Kesar Nourishing Body Lotion is a unique blend of traditional Ayurvedic ingredients like milk and saffron, known for their nourishing and moisturizing properties. The lotion is designed to deeply hydrate and revitalize your skin, leaving it soft and supple.

Key features of this body lotion include its non-greasy formula, quick absorption, long-lasting hydration, and pleasant fragrance. It is suitable for all skin types and can be used daily to keep your skin healthy and glowing.

This body lotion is ideal for those looking for a natural and effective skin care solution. It is especially beneficial for individuals with dry or rough skin, as it helps to restore moisture and improve skin texture.

Pros: - Deeply hydrates and nourishes the skin - Fast-absorbing formula - Suitable for all skin types - Pleasant fragrance Cons: - May not be suitable for those with scent sensitivities - Contains parabens

Overall, Boroplus Ayurvedic Doodh Kesar Nourishing Body Lotion is a great choice for anyone looking for a nourishing and moisturizing lotion with traditional Ayurvedic ingredients.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Unique blend of Doodh and Kesar aligns with Indian consumer preferences for natural ingredients. Euromonitor
Brand Strength 20 10 Established brand with loyal customer base in India. Brand Equity
Category Momentum 20 15 Growing demand for Ayurvedic body care products in Indian market. Mintel
Price Positioning 20 10 Competitively priced for the Indian market, especially with the 'Buy 1 Get 1 Free' offer. Retail360
Competition 10 6 Facing moderate competition from other Ayurvedic body lotions in the market. IRI
Use-case Advantage 5 5 Addresses the need for nourishing body care in a tropical climate like India. AC Nielsen
Final Market Score 100 66/100 (3.30/5) Strong market potential for Boroplus Ayurvedic Doodh Kesar Body Lotion in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Unique blend of Doodh and Kesar aligns with Indian consumer preferences for natural ingredients.
    Sources: Euromonitor
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with loyal customer base in India.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for Ayurvedic body care products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for the Indian market, especially with the 'Buy 1 Get 1 Free' offer.
    Sources: Retail360
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other Ayurvedic body lotions in the market.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for nourishing body care in a tropical climate like India.
    Sources: AC Nielsen
Summary
Strong market potential for Boroplus Ayurvedic Doodh Kesar Body Lotion in India.

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Where to Buy

Nykaa
₹260.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹280.00
3-5 days · ⭐ 4.1/5
Buy
Big Bazaar
₹300.00
N/A · ⭐ 4/5
-
Reliance Fresh
₹290.00
N/A · ⭐ 3.8/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
260.00 2-4 days 4.2/5 Buy Now
Flipkart
280.00 3-5 days 4.1/5 Buy Now
Big Bazaar
300.00 N/A 4/5 -
Reliance Fresh
290.00 N/A 3.8/5 -

Price Comparison

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Rs.285.00 Rs.399.00

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Best price
Rs.285.00 Rs.399.00