Wheezal Calendula Nectar MULTI PURPOSE CREAM 500 GM

Wheezal Calendula Nectar MULTI PURPOSE CREAM 500 GM

Wheezal Calendula Nectar MULTI PURPOSE CREAM is a versatile skincare product that is formulated with the healing properties of calendula extract. It can be used for various skin issues such as dryness, itchiness, inflammation, and minor cuts or burns.

Key Features:
- Contains calendula extract known for its soothing and healing properties
- Multi-purpose cream for various skin issues
- Comes in a large 500gm tub for long-lasting use

For whom:
This cream is suitable for all skin types and can be used by both adults and children. It is especially beneficial for those with sensitive or irritated skin.

Pros:
- Versatile and can be used for multiple skin issues
- Contains natural ingredients
- Large size tub for value for money

Cons:
- May not be suitable for severe skin conditions
- Thick consistency may not be suitable for all skin types

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers diverse benefits suitable for Indian consumers.	IndiaRetailing, Business Standard
Brand Strength	20	15	Established brand with loyal customer base.	Brand Equity, Nielsen
Category Momentum	20	10	Growing demand for body creams in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar products.	Retail360, ETRetail
Competition	10	6	Facing moderate competition from established and new brands.	Business Today, YourStory
Use-case Advantage	5	5	Versatile cream suitable for various skin concerns.	Vogue, Femina
Final Market Score	100	66/100 (3.30/5)	Well-positioned body cream in a competitive Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—