boAt Nirvana Eutopia Bluetooth Over Ear Headphones with Head Tracking Function, Spatial Audio,20 HRS Playtime, Enx? Tech, ASAP? Charge, Hearables App(Android & iOS Compatible)(Primia Black)

The boAt Nirvana Eutopia Bluetooth Over Ear Headphones are a premium offering with advanced features for a truly immersive listening experience. With head tracking function, spatial audio, and Enx tech, these headphones deliver crystal clear sound with precision.

Key Features: - Head tracking function for realistic audio positioning - Spatial audio for immersive sound experience - 20 hours of playtime for extended listening sessions - ASAP charge feature for quick charging - Compatible with the Hearables app for customized audio settings

For whom: The boAt Nirvana Eutopia Bluetooth Over Ear Headphones are perfect for audio enthusiasts who want a top-notch listening experience. Whether you're a music lover, gamer, or movie enthusiast, these headphones will take your audio experience to the next level.

Pros: - Advanced features like head tracking and spatial audio - Long battery life for all-day use - Quick charging feature for on-the-go convenience - Customizable audio settings through the Hearables app

Cons: - Premium price point may not be suitable for all budgets - Some users may find the head tracking function to be a bit gimmicky

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Head tracking, spatial audio, and long playtime align well with current market trends	TechRadar
Brand Strength	20	18	boAt is a well-established brand known for quality audio products in India	Canalys
Category Momentum	20	15	Growing demand for premium over-ear headphones in Indian market	IDC
Price Positioning	20	10	Competitively priced compared to similar feature-rich over-ear headphones	Gadgets360
Competition	10	9	Facing strong competition from established and emerging brands in the over-ear headphone segment	TheVerge
Use-case Advantage	5	4	Unique features like Enx? Tech and ASAP Charge offer practical benefits to users	TechCrunch
Final Market Score	100	76/100 (3.80/5)	boAt Nirvana Eutopia offers a compelling mix of features and value in the competitive over-ear headphone market in India.

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