boAt 2025 Launch Rockerz 512 ANC, 40dB Hybrid ANC, 80Hrs Playback, 40mm Drivers, 40ms Latency Beast Mode, ENx Tech, App Support, Bluetooth Headphones, Wireless Headphone with Mic (Bold White)

- The boAt 2025 Launch Rockerz 512 ANC is a premium wireless headphone with advanced features such as 40dB Hybrid ANC and 80 hours of playback time.
- Key features of this headphone include 40mm drivers for high-quality audio, 40ms latency for seamless connectivity, ENx Tech for enhanced sound performance, and app support for customization options.
- This headphone is perfect for music enthusiasts, gamers, and professionals who demand superior audio quality and long-lasting battery life.
- Pros: Excellent sound quality, long battery life, advanced ANC technology, customizable sound settings via app support.
- Cons: Higher price point compared to other wireless headphones, may be bulky for some users.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Impressive specs including ANC, long battery life, and low latency.	Gadgets 360
Brand Strength	20	18	boAt is a well-established brand with strong presence in India.	Brand Equity
Category Momentum	20	15	Growing demand for over-ear headphones in Indian market.	IDC
Price Positioning	20	10	Competitively priced compared to similar models in the market.	TechRadar
Competition	10	0	Intense competition from established and new players in the segment.	The Economic Times
Use-case Advantage	5	3	Versatile for various use-cases like gaming, music, and calls.	TechCrunch
Final Market Score	100	66/100 (3.30/5)	boAt 2025 Launch Rockerz 512 ANC positioned well in competitive Indian over-ear headphones market.

Factor	Rating (out of 5)	Notes
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