Biotique Fresh Neem Anti Dandruff Shampoo and Conditioner Controls Dandruff Eliminates Dryness Flaking and Itching Hair Looks Fresh and Lustrous Suitable for All Skin Types 650ml

Biotique Fresh Neem Anti Dandruff Shampoo and Conditioner Controls Dandruff Eliminates Dryness Flaking and Itching Hair Looks Fresh and Lustrous Suitable for All Skin Types 650ml

About Product: Biotique Fresh Neem Anti Dandruff Shampoo and Conditioner is a specially formulated hair care product that effectively controls dandruff and eliminates dryness, flaking, and itching.

Key Features: This shampoo and conditioner combo is enriched with the goodness of neem which is known for its antibacterial and antifungal properties. It also helps in promoting fresh and lustrous hair.

For whom: This product is suitable for all skin types and can be used by both men and women who are looking for an effective solution to combat dandruff and improve the overall health of their hair.

Pros: - Controls dandruff effectively - Eliminates dryness, flaking, and itching - Promotes fresh and lustrous hair - Suitable for all skin types

Cons: - May not work for severe dandruff cases - Some users may find the scent too strong

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Product offers comprehensive solution for dandruff and dryness issues.	IndiaRetailing
Brand Strength	20	18	Biotique is a well-known brand with a loyal customer base in India.	Brandwatch
Category Momentum	20	15	Strong demand for anti-dandruff products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail4Growth
Competition	10	10	Facing moderate competition from established and new brands in the segment.	ETRetail
Use-case Advantage	5	3	Addresses common hair concerns for all skin types effectively.	BeautyIndia
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit position Biotique Neem Shampoo well in the Indian anti-dandruff market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
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