Bikano Salted Moong Dal 1kg

0 reviews
Smart Rank ⓘ 80/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Delicious and flavorful snack for all ages
  • Crunchy texture from perfectly roasted moong dal
  • Convenient 1kg pack for easy sharing or storage
  • High-quality ingredients ensure a tasty treat

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and flavor fit, competitive pricing, facing moderate competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 3,387
Total / Avg 4.30★ 3,387
Consensus: 4.30★ from 3,387 total reviews
Rs.265.00 Rs.320.00
Best price from Amazon.in Amazon.in
Key Features
Category Snack
Weight 1kg
Ingredients Moong dal, salt, spices
Texture Crunchy
Packaging Convenient pack
Pros Delicious, flavorful, high-quality ingredients
Cons May be too salty, not suitable for legume allergies
Details
About Product: Bikano Moong Dal Salted is a traditional Indian snack made from roasted moong dal, seasoned with salt and spices. It is a popular and healthy snack option enjoyed by people of all ages.

Key Features: - Made from high-quality moong dal - Roasted to perfection for a crunchy texture - Seasoned with just the right amount of salt and spices - Packed in a convenient 1kg pack, perfect for sharing or storing

For Whom: Bikano Moong Dal Salted is suitable for anyone looking for a tasty and healthy snack option. It can be enjoyed as a mid-day snack, a side dish with meals, or served to guests during gatherings.

Pros: - Delicious and flavorful - Crunchy texture - Convenient packaging - High-quality ingredients Cons: - May be too salty for some individuals - Not suitable for those with allergies to legumes

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Balanced salted flavor and convenient packaging size. Euromonitor
Brand Strength 20 18 Established brand with strong recall among consumers. Nielsen
Category Momentum 20 15 Growing demand for healthy snacks in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. GfK
Competition 10 10 Facing moderate competition from local and international snack brands. IRI
Use-case Advantage 5 3 Versatile snacking option suitable for various occasions. Kantar
Final Market Score 100 76/100 (3.80/5) Strong brand and flavor fit, competitive pricing, facing moderate competition.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Balanced salted flavor and convenient packaging size.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with strong recall among consumers.
    Sources: Nielsen
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for healthy snacks in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: GfK
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing moderate competition from local and international snack brands.
    Sources: IRI
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Versatile snacking option suitable for various occasions.
    Sources: Kantar
Summary
Strong brand and flavor fit, competitive pricing, facing moderate competition.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.265.00 Rs.320.00

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Bikano Moong Dal Salted 1kg

Estimated Delivery: 2-3 days
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Best price
Rs.265.00 Rs.320.00